Activate Summit

The conference that dives deep into a joyful customer journey

San Francisco | September 7 – September 9, 2022

Activate Summit North America starts in It’s Live!
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Why Attend

This year at Activate Summit, we’re all about the marketing moment: those seemingly small interactions that build into something bigger, transforming a customer’s relationship with your brand. In other words, one moment can totally change the game.

Join us for three days packed with thought-provoking sessions as we dive deeper into what makes these moments tick. Network and connect in person with like-minded marketers while you hear from industry experts and leading brands. Discover how you can elevate marketing moments, build real connection, and create lasting impact for customers.

Who You’ll Meet

Activate Summit is for the marketing masters involved in bringing customers a delightful experience. And it takes a team—a cross-functional crew of Dreamers, Builders, and Makers—in order to craft a truly meaningful moment. Because every expert brings something unique to the table.

 

   Dreamers

Dreamers constantly have an innovative, clear eye on the future. They think big and identify the direction of your brand and ensure customers grow along with the business.

   Builders

Builders thrive in problem solving and shaping the foundation on which the business succeeds. They construct products that bring customers joy and create the best infrastructure to empower brand growth.

   Makers

Makers foster connections directly with customers. They craft strategies and tactics that promote long term relationships and satisfy the customer’s call for individualization.

 

Past Attendees

Agenda at a Glance

The schedule can be updated up until the event, so check back often and opt-in to receive notifications. All times are in PDT (Pacific Daylight Time).

Wednesday, September 7, 2022
1:00 PM - 5:00 PM Pre-Conference Customer Workshops
Thursday, September 8, 2022
8:00 AM Breakfast and Registration
9:00 AM Morning Keynote
10:00 AM Morning Breakout Sessions
12:00 PM Lunch
1:00 PM Afternoon Breakout Sessions
5:00 PM End of Conference Day 1
Friday, September 9, 2022
8:00 AM Breakfast and Registration
9:00 AM Morning Keynote
10:00 AM Morning Breakout Sessions
11:00 AM Lunch
1:00 PM Afternoon Breakout Sessions
2:00 PM Event Ends

Customer

Workshops

Join us for one of our customer pre-conference workshops at Activate Summit North America! You’ll leave with new connections in the industry and even more Iterable knowledge than you had before. We’ll provide take-away documents that list other resources you can check out to continue learning and a certification of completion badge you can post to LinkedIn. To learn more, check out the workshop descriptions below:

 

Foundations Workshop | September 7th at 1:00pm PST:

Are you new to Iterable or have you been with us for awhile and would like a refresh on all the basics? Join us for four hours, pre-conference workshop at Activate.

By the end of this beginner workshop you’ll be able to:

  • Configure a sandbox project within Iterable to enable sending a campaign including message channels, message types and sender email addresses
  • Create a template, maintain a list and send a campaign from Iterable
  • Create an onboarding journey using workflows, user and event data and filters to ensure a personalized and optimized experience


Advanced Workshop | September 7th at 1:00pm PST:

Have you mastered the foundations of Iterable and are hungry for more? Then this workshop is for you! Join us for this four hour, pre-conference workshop at Activate.

By the end of this advanced workshop you’ll be able to:

  • Plan and implement an ongoing sunset policy using segmentation to act on list-hygiene best practices
  • Determine the initial campaign steps to take with a newly cleaned list to boost positive engagement metrics in the 60 days following their initial sunsetting campaign
  • Implement ongoing industry-validated deliverability practices to send the right message, to the right people, at the right time, creating memorable experiences for their customers

You’ll leave with new connections in the industry and more knowledge than you had before! We’ll also provide you with a take-away document that lists other resources you can check out to continue learning. We will also email you a certification of completion badge you can post to LinkedIn!

Tickets

Activate Summit is offering two types of tickets! Purchase our full access pass for all the latest and greatest. Workshops are only available to Iterable customers.

Full Access
Keynotes
40+ Educational Sessions
Networking Receptions

April 6 - June 10

$599

June 11 - August 5

$999

Aug 6 - Sep 2

$1,299

Full Access + Workshop
Keynotes
40+ Educational Sessions
Networking Receptions
Pre-conference Customer
Workshops

April 6 - June 10

$699

June 11 - August 5

$1099

Aug 6 - Sep 2

$1,399

Type
April 6 - June 10
June 11 - August 5
Aug 6 - Sep 2

Full Access
Keynotes
40+ Educational Sessions
Networking Receptions

$599

$999

$1,299

Full Access + Workshop
Keynotes
40+ Educational Sessions
Networking Receptions
Pre-conference Customer
Workshops

$699

$1099

$1,399

Justify Your Trip

Activate Summit is back and bigger than ever! We understand that managers sometimes need a little help understanding the value of attending a conference. Let us help! Fill in the missing areas to personalize the Justify Your Activate Trip Letter and you’re all set!

Justify Your Activate Trip Letter →

Venue & Hotel

Activate Summit North America will be held at the San Francisco Marriott Marquis.

San Francisco Marriott Marquis
780 Mission St,
San Francisco, CA 94103

Become a Sponsor

Learn how you can start engaging with the Activate community!

Speak at Activate

Activate is a great platform to share your message and grow your personal brand. Tell us a little bit about yourself and your session idea and our team will review.

Submit Here

Activate Summit North America session submissions are due by April 22, 2022.

FAQs

When is Activate Summit North America?

Activate Summit North America is on September 7-9, 2022.

Where is Activate Summit North America?

Activate Summit North America will be held at the San Francisco Marriott Marquis. To book a hotel room for the conference, please click this link.

What is the dress code for Activate?

Business comfortable attire is recommended for all functions related to Activate. A jacket or sweater is recommended for air-conditioned rooms at the Marriott Hotel.

What if I have a dietary restriction?

There is an opportunity to indicate special dietary restrictions during the registration process. If you have dietary restrictions that are not mentioned in the registration form, please email us at activate@iterable.com.

Which airport should I fly into?

Best options for airports near San Francisco are San Francisco International Airport (SFO) and Oakland International Airport (OAK).

What is the registration cost?

Please see the ticket section on the landing page for the latest pricing. Pricing will change depending on time of purchase.

How do I get an invoice? 

After you purchase your ticket, a copy of your invoice will be sent to the email you used to register with. If you did not recieve the invoice, please double check to make sure the email was not sent to your spam folder. Also, feel free to reach out to activate@iterable.com to receive a new copy of your invoice.

Can I transfer my ticket to a colleague?

We understand plans change. Please email activate@iterable.com and we will help transfer your ticket.

What is the hotel cost? How do I make a hotel reservation? What if I have to cancel my hotel reservation?

A block of rooms have been reserved at the San Francisco Marriott Marquis. The hotel room rate for Activate attendees is $269/night. All reservations must be made by Monday, August 15, 2022. To make a reservation, click here. Please note, attendees are responsible for their own bookings and cancellations.

Where should I send my media inquiry?

Please email your media inquires to our PR team at press@iterable.com.

What are the COVID-19 safety protocols?

We are fully committed to our guests’ safety, therefore attendance is limited.

In compliance with San Francisco’s COVID Health Order, all attendees must be vaccinated and be able to show proof of vaccination in order to enter the venue.

You can find a COVID-19 testing site closest to your location by using the link here.

We will continue to monitor the COVID-19 state policies and update this section as needed.

What is the registration cancellation policy?

Iterable’s top priority is the health & safety of our attendees and making it easier for you to join us at Activate Summit North America, September 7-9, 2022, in San Francisco. We understand that every situation and region may be different during this time. As a result, we have implemented a risk-free registration process. The cancellation deadline is Friday, July 29, 2022, 11:59 PM PT.

In-Person Cancellation Terms:
– After you register, if you are no longer able to attend in-person in San Francisco, a full refund of your pre-paid registration fee will be available if you cancel by Friday, July 29, 2022, 11:59 PM PT. If you decide to cancel after this date, your pre-paid registration fee will automatically be applied toward your registration to Activate Summit North America 2023.

-The deadline to request a full refund is Friday, July 29, 2022, 11:59 PM PT. Your cancellation must be received by the stated cancellation deadline and will be accepted in writing only to: activate@iterable.com.

-No shows for the event will not receive a refund or credit.

-This cancellation policy applies to registration and any add-on items you have purchased in connection with Activate Summit North America 2022, including customer workshops.

-This cancellation policy is not applicable to sponsorship & exhibitor agreements. Please see your sponsorship and exhibitor agreement for Iterable’s cancellation policy for sponsors and exhibitors.

Travel Restrictions: If due to COVID-19 travel restrictions are imposed in the state or country from which you are traveling prevents your in-person attendance, Iterable will work with you to credit the registration value towards a future event or refund the full amount.

Please remember that canceling your registration does not automatically cancel your hotel and travel arrangements. You are responsible for canceling your own hotel and travel reservations.

Will an event code of conduct be upheld? Where can I review the full code of conduct?

Activate is intended for networking and collaboration in the marketing community.

At Iterable, diverse identities are what drive us forward. We are committed to creating a safe environment that is inclusive and free from discrimination, regardless of race, religion, color, national origin, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, or any other protected categories under applicable law.

All participants of Iterable events must abide by the following policy:

Expected Behavior

Be considerate of those around you.
Be respectful of others and viewpoints that may be different from your own.
Be mindful of your words and actions.

Access the full code of conduct here.

Interested 
in past recordings?

Access keynotes, sessions and more from previous years at Activate

Contact us

Have questions or comments? Reach out to us at activate@iterable.com

Save the date - North America

By signing up, I agree with Iterable’s Privacy Policy and agree to receive updates about the Activate conference, as well as products and services that might interest me. I understand that I can unsubscribe at any time. When I visit a sponsor’s virtual booth or session, I am agreeing to share this information with those sponsors. Sponsors that I visit virtually may contact me, and that sponsor’s privacy policy applies. For more information on a sponsor’s data practices, please contact the sponsor directly.

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