Authentic Experiences. Empowered Connections.
Keynote: Building Human Connection in a Digital World
Sara Varni • Chief Marketing Officer at Twilio
Keynote: Embracing Humanity in Marketing
Justin Zhu • Co-Founder and CEO at Iterable
Bela Stepanova • VP, Product at Iterable
Making a Memorable Experience
In our foundational track, you will find sessions illustrating how to approach building a customer experience that includes empathy, values, and personal connection. These sessions show you how to use the tools at your disposal to communicate at the individual level.
The Authenticity Age: What It Means to Be a Mission-Driven Brand
Boris Savoie Doyer • Head of CRM at Aspiration.com
Guilhaum Ceccaldi • Head of Growth Marketing at Prose
- The role a brand’s mission plays when customers consider buying
- How to balance building a business and making an impact
- Takeaways to build more authentic connections with your audience
Marketing & Product Unite: Unlocking Growth Through Strong Team Alignment
Adam Knight • Director of Engagement at Zoopla
Chris Frost • Senior Product Manager at Zoopla
The Rise of the Digital Native: Adapting Your CX to Consumer Expectations
Mike Hotz • Sr. Value Consultant at Iterable
Tuned In: How Stitcher Reactivates Lost Listeners
Imelda Skinder • Listener Lifecycle Manager at Stitcher
The Customer Experience In Practice
In our practical track, you will learn how to take action right away. From journey mapping to gleaning insights from massive data sets, the sessions in this track detail what steps need to be taken to improve your customer experience.
Delivering a Personalized Experience: 4 Steps You Didn’t Know You Needed to Take
Gina Igwe • Sr. Director, CRM at DoorDash
- The teams and tools required to achieve world-class personalization
- What inputs to account for when building your marketing strategy
- Actionable steps to personalize touchpoints across email, push and more
- How to analyze, iterate and socialize your success
CX, Sleep, Coffee, Repeat: Behind the Scenes of Blue Bottle’s Data Strategy
Oriana Wen • Director, Data & Innovation at Blue Bottle Coffee
Breaking Down Data Barriers With an Unmatched Mobile Strategy
Alexandra Farrar • Retention Marketing Manager at Cars.com
Reforging Relationships: Shifting Focus From Conversions to Conversations
Brian Balfour • Founder and CEO at Reforge
From the Ground Up: Your Guide to Evolving Email Personalization
Indi Pollard • Email Marketing Lead at Blockchain
Take the next step.
Iterable is a cross-channel platform that powers unified customer experiences and empowers marketers to create, optimize and measure every interaction across the entire customer journey.
Amplitude powers over 40,000 digital products from 180+ countries around the world. They’ve tracked over 28 trillion user actions to help digital product and growth teams instantly understand user behavior, build engaging experiences, and grow their business.
Twilio Segment is a customer data platform (CDP) that democratizes access to reliable data for all teams, and offers a complete toolkit to standardize data collection, unify user records and route customer data into any system where it’s needed. More than 20,000 companies like Intuit, FOX, Instacart, and Levi’s use Segment to make real-time decisions, accelerate growth, and deliver compelling user experiences. For more information, visit https://segment.com.
Inte Q helps you create stronger customer connections through cutting-edge technology and their expert data analytics team. They utilize data-driven decision-making to help increase customer engagement and grow your brand. They prioritize accountability and strong relationships with their clients and partner with you to achieve your business goals with strategic solutions for data management, loyalty, email strategy, marketing optimization, data analytics, and more.
InboxArmy is a Full-service Email Marketing Agency offering the full spectrum of email marketing services, including:
– Full-Service Campaign Management
– Email Automation & Custom Integrations
– Email Template Production
– Email Marketing Strategy & Audits
– Email Deliverability
– Dedicated Resources
They work with brands of all sizes, agencies, and email service providers to deliver best-in-class quality service, production, and support. Proven track record of serving 5000+ clients globally. 25+ industries and verticals served.
Separate the low-quality email addresses from high-value contacts. Protect your sender reputation, increase open rates, and save money using Kickbox‘s real-time email verification API, integration, or drag-and-drop list verification services.
Mixpanel helps companies build better products through data. With their powerful product analytics solution, product teams can easily analyze how and why users engage, convert, and retain to improve their user experience.
Ragnarok is a fast-growing agency that serves as a full-service extension of your retention, acquisition, and engineering teams. They integrate best‑in‑breed solutions to craft and distribute data‑fueled content.
The Stensul Agile Email Creation Platform™ is an email creation solution built for the enterprise. Stensul dramatically reduces email creation time by up to 90% to focus team resources on improving email performance. With stensul, teams launch campaigns faster by streamlining the collaboration process and simplifying creation for all marketers, so they can build high-performing emails that drive results.
Workato is an Enterprise Automation Platform that enables marketing and sales teams to integrate their apps and automate business workflows. It empowers companies to drive real-time outcomes from business events. With no coding required, the platform utilizes patented technology to make the implementation of automations 10X faster than traditional platforms.
Build Loop is a Marketing Automation agency focused on the Iterable Platform. They help companies connect with their customers by bringing strategic and execution expertise on multi-channel, personalized customer journeys.
Radar’s geofencing platform empowers engineering, product, and marketing teams to build location-based experiences faster, enabling timely and relevant experiences that drive engagement, loyalty, and revenue.