Unlike the movies, inspiration doesn't come when you've been staring at a blackboard while semi-transparent figures swirl around your head. Creating a meaningful campaign is a lot of work and planning, and often the inspiration for that campaign comes from multiple places, people, and experiences. But inspiration isn't enough if it doesn't help you achieve your goals. For thirty minutes, join us as we teach you how to find ideas, how to structure them, and how to take them to the next level in your campaigns.