Technical and Organizational Strategies for Successfully Implementing Iterable

Brian Schmidt  • VP, Acquisition & Retention at ReserveBar

It goes without saying that when it comes to implementing new technology, there’s a lot to consider—both at the technical and organizational level. In this talk, Brian Schmidt, ReserveBar's VP of Acquisition & Retention, will share useful tips and tricks for building, refining, and clarifying your implementation strategies. This includes: what to think about, which pitfalls to avoid, and how to get buy-in from all players involved. Discover new ways of thinking about implementing Iterable to ensure technological and organizational success.