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Personalization

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About Poplar

Poplar is an API-enabled programmatic platform that empowers brands to create fully dynamic, personalised direct mail campaigns in minutes. Reach abandoned cart site visitors and cross-sell to existing customers with flexible targeting. You can also optimise with multivariate testing on any number of channel factors easily and efficiently.

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Iterable customers can easily trigger automated physical mailers through workflows with just a few minutes of setup.

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