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About Meta

Facebook is a social media network owned by Meta, which also includes Instagram and WhatsApp within its family of platforms. Businesses work with Facebook Ads to find and convert new customers everyday.

Meta and Iterable

Brands leverage the Iterable and Facebook Custom Audience integration to send targeted custom audiences to Facebook for retargeting with advertising. For brands ready to grow their business, they can also create lookalike audiences to target and acquire new users with personalized ads.