The Rise of the Digital Native: Adapting Your CX to Consumer Expectations

Mike Hotz  • Sr. Value Consultant at Iterable

There has been a generational, seismic shift in a customer’s relationship expectations for a brand, and the global pandemic amplified those expectations even more. Join Mike Hotz, Sr. Value Consultant at Iterable and marketing technology veteran, for a deep-dive through the consumer trends that you need to know to capture the hearts, and minds, of your audiences today and how they can impact your marketing success.