Maximizing Customer Engagement: The Power of Multiple Messaging Channels in Marketing

Alison Babb  • Product Marketing Manager at Sandboxx

Jeana Chipps  • Lifecycle Marketing Manager at Sandboxx

Jeremiah Runser  • Director of Marketing at Sandboxx

Your customer behavior is rarely linear. While personalization has proven to be the most effective method to enhance ROI, implementing sophisticated experiences across multiple channels can be daunting and complex. In this session, we'll talk through single-channel, multi-channel, omni-channel and cross-channel marketing and share some examples of journeys, tests and programs that worked—and a few that didn't. Learn how Sandboxx creates memorable journeys for the military community.