| 1:00 PM – 5:00 PM | Pre-Conference Customer Workshops |
Activate Summit
The conference that elevates marketing moments
San Jose | April 30 – May 2, 2024
Why Attend
By attending Activate, you learn to close the data activation gap, while eliminating the gap between yourself and expert marketers from across industries and geographies. Our deep dive sessions empower you with technical ability to connect data and engagement through AI-powered cross-channel campaigns, simplifying the process of making a joyful experience for customers.
And with our hybrid event model, you can connect digitally or in person with thousands of like-minded professionals tackling—and solving—the same issues you encounter on a daily basis.
Marketing is a collaborative process. Marketers, designers, developers, decision makers, and even the consumer all play an integral role in closing the gap between data and engagement, and subsequently, brands and their customers. Activate is the premier event where you can close this gap and deliver joy.
Why Attend
By attending Activate, you learn to close the data activation gap, while eliminating the gap between yourself and expert marketers from across industries and geographies. Our deep dive sessions empower you with technical ability to connect data and engagement through AI-powered cross-channel campaigns, simplifying the process of making a joyful experience for customers.
And with our hybrid event model, you can connect digitally or in person with thousands of like-minded professionals tackling—and solving—the same issues you encounter on a daily basis.
Marketing is a collaborative process. Marketers, designers, developers, decision makers, and even the consumer all play an integral role in closing the gap between data and engagement, and subsequently, brands and their customers. Activate is the premier event where you can close this gap and deliver joy.
Why Attend
By attending Activate, you learn to close the data activation gap, while eliminating the gap between yourself and expert marketers from across industries and geographies. Our deep dive sessions empower you with technical ability to connect data and engagement through AI-powered cross-channel campaigns, simplifying the process of making a joyful experience for customers.
And with our hybrid event model, you can connect digitally or in person with thousands of like-minded professionals tackling—and solving—the same issues you encounter on a daily basis.
Marketing is a collaborative process. Marketers, designers, developers, decision makers, and even the consumer all play an integral role in closing the gap between data and engagement, and subsequently, brands and their customers. Activate is the premier event where you can close this gap and deliver joy.
Who You’ll Meet
Activate Summit is for the marketing masters involved in bringing customers a delightful experience. And it takes a team—a cross-functional crew of Dreamers, Builders, and Makers—in order to craft a truly meaningful moment. Because every expert brings something unique to the table.
Dreamers
Dreamers constantly have an innovative, clear eye on the future. They think big and identify the direction of your brand and ensure customers grow along with the business.
Builders
Builders thrive in problem solving and shaping the foundation on which the business succeeds. They construct products that bring customers joy and create the best infrastructure to empower brand growth.
Makers
Makers foster connections directly with customers. They craft strategies and tactics that promote long term relationships and satisfy the customer’s call for individualization.
Past Attendees
Agenda at a Glance
The schedule can be updated up until the event, so check back often and opt-in to receive notifications. All times are in PDT (Pacific Daylight Time).
Monday, April 2024 (in person only)
Tuesday, April 2024(hybrid)
| 8:00 AM | Breakfast and Registration |
| 9:00 AM | Morning Keynote |
| 10:00 AM | Morning Breakout Sessions |
| 12:00 PM | Lunch |
| 1:00 PM | Afternoon Breakout Sessions |
| 5:00 PM | End of Conference Day 1 |
Wednesday, April 2024 (hybrid)
| 8:00 AM | Breakfast and Registration |
| 9:00 AM | Morning Sessions |
| 11:00 AM | Lunch |
| 12:00 PM | Keynote Session |
| 1:30 PM | End of Activate Conference |
Customer Workshops
Join us for one of our customer pre-conference workshops at Activate Summit! You’ll leave with new connections in the industry and even more Iterable knowledge than you had before. We’ll provide take-away documents that list other resources you can check out to continue learning and a certification of completion badge you can post to LinkedIn. To learn more, check out the workshop descriptions below:
Foundations
Are you new to Iterable or have you been with us for awhile and would like a refresh on all the basics? Then this workshop is for you! Join us for this three hour, pre-conference workshop at Activate.
Advanced Personalization
The advanced workshop goes above and beyond your standard use cases to delve into more complex marketing with truly dynamic audiences and content. Examples include just-in-time marketing to a subset of customers, time-saving measures in template and snippet building, and complex journey builds. This year we’re working directly with customers to source use cases that they hope to build in the coming months!
Deliverability Best Practices
Have a desire to learn more about deliverability and troubleshoot some common scenarios with our Deliverability team? Then, this is the workshop for you! We’ll be working in roundtables in this highly interactive session, so bring your thinking cap! Join us for this 3 hour pre-conference workshop at Activate.
Tickets
Activate Summit is offering three types of tickets! Purchase our full access pass for all the latest and greatest. Workshops are only available to Iterable customers.
Full Pass
Keynotes
40+ Educational Sessions
Networking Receptions
Coming Soon
Coming Soon
Full Access + Workshop
Keynotes
40+ Educational Sessions
Networking Receptions
Pre-conference Customer
Workshops
Coming Soon
Coming Soon
Virtual
Keynotes
20+ Educational Sessions
Coming Soon
Free
Type
Coming Soon
Full Pass
Keynotes
40+ Educational Sessions
Networking Receptions
Coming Soon
Full Access + Workshop
Keynotes
40+ Educational Sessions
Networking Receptions
Pre-conference Customer
Workshops
Coming Soon
Virtual
Keynotes
20+ Educational Sessions
Free
Venue & Hotel
Activate Summit will be held at the Signia by Hilton San Jose.
Signia by Hilton San Jose
170 S Market Street
San Jose, California, 95113
Become a Sponsor
Learn how you can start engaging with the Activate community. We always lead with a growth mindset.
Become a Sponsor
Learn how you can start engaging with the Activate community. We always lead with a growth mindset.
Become a Sponsor
Learn how you can start engaging with the Activate community. We always lead with a growth mindset.
FAQs
When is Activate Summit?
Activate Summit is in San Francisco from April 30 – May 2, 2024 or join us online May 1-2.
Where is Activate Summit?
Activate Summit will be held at the Signia by Hilton San Jose.
What is the dress code for Activate Summit?
Business comfortable attire is recommended for all functions related to Activate. A jacket or sweater is recommended for air-conditioned rooms at the Marriott Hotel.
What if I have a dietary restriction?
There is an opportunity to indicate special dietary restrictions during the registration process. If you have dietary restrictions that are not mentioned in the registration form, please email us at activate@iterable.com.
Which airport should I fly into?
Best options for airports near San Jose are San Francisco International Airport (SFO) and San Jose International Airport (SJC).
What is the registration cost?
Please see the ticket section on the landing page for the latest pricing. Pricing will change depending on time of purchase.
How do I get an invoice?
After you purchase your ticket, a copy of your invoice will be sent to the email you used to register with. If you did not receive the invoice, please double check to make sure the email was not sent to your spam folder. Also, feel free to reach out to activate@iterable.com to receive a new copy of your invoice.
Can I transfer my ticket to a colleague?
We understand plans change. Please email activate@iterable.com.
Where should I send my media inquiry?
Please email your media inquires to our PR team at press@iterable.com.
What is the registration cancellation policy?
In the case that Activate is canceled, a full refund will be provided within a week. If you need to cancel due to special circumstances, please email activate@iterable.com.
Will an event code of conduct be upheld? Where can I review the full code of conduct?
Activate is intended for networking and collaboration in the marketing community.
At Iterable, diverse identities are what drive us forward. We are committed to creating a safe environment that is inclusive and free from discrimination, regardless of race, religion, color, national origin, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, or any other protected categories under applicable law.
All participants of Iterable events must abide by the following policy:
Expected Behavior
Be considerate of those around you.
Be respectful of others and viewpoints that may be different from your own.
Be mindful of your words and actions.
Access the full code of conduct here.
Where can I get a COVID-19 test?
You can find a COVID-19 testing site closest to your location by using the link here.
What is your COVID-19 Policy?
We are fully committed to our guests’ safety, therefore attendance is limited.
In compliance with the City of San Francisco, Activate attendees will not be required to show proof of vaccination or a negative Covid test upon entry to the event.
However, we strongly encourage our guests to follow the CDC guidelines regarding vaccinations. If you are feeling symptoms of COVID-19, we kindly request you do not attend the conference. Additionally, you can find a COVID-19 testing site closest to your location by using the link here.
We will continue to monitor the COVID-19 state policies and update this section as needed.
Let’s Connect
Check out the buzz from #Activate23 on Twitter. We will be tweeting live from the event in April!
The era of third-party data is ending. Let us help you navigate the transition to zero-party data collection and application. Join us at #Activate23 to hear from Strava on how they did it or read the blog post here: https://bit.ly/3Kiclgp #ZeroPartyData #DataPrivacy
Contact us
Have questions or comments? Reach out to us at activate@iterable.com