The Customer Loyalty Evolution: Travelex, Iterable & Miltton’s Winning Formula
The Customer Loyalty Evolution: Travelex, Iterable & Miltton’s Winning Formula
  • July 30, 2025
  • 11:00 am (BST)
  • 45 Minutes

Travelex has redefined its approach to customer engagement in partnership with Iterable and Miltton. Through the Travelex Plus loyalty program, they’ve transformed how they connect with customers, using data-driven engagement to deliver more personalised and impactful experiences. Discover how this innovative partnership empowers Travelex to unlock valuable customer insights, explore real-time segmentation and push the limits of loyalty innovation with cutting-edge technology.

We’ll cover how to:

  • How Travelex, Iterable & Miltton built and launched the Travelex Plus loyalty program
  • The impact of data-driven strategies on customer engagement
  • How real-time segmentation shapes customer experiences
  • How Miltton’s expertise empowered Travelex to scale execution and drive innovation.

Panelists

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Christopher Frost

Senior Product Manager
Travelex
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Susan Sayed

Customer Success Manager
Iterable
Emil-scaled

Emil Björnskär

Head of Martech and Partnerships
Miltton
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