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Latest Blog Posts

Omni-Channel

3 Tools Rocksbox Uses to Increase Customer Engagement

Given the fact that subscription box websites have grown nearly 3,000% in the past three years, it can be difficult for businesses in this hot ...

Growth Marketing

3 Ways to Make the Customer Journey Interactive

In the last post of our blog series on subscription retailers, we explored how interactive email drives personalization, looking specifically at ...

Company

Giving Back: Our First Annual Char-iterable Volunteer Week

This month we kicked off our first annual Char-iterable Volunteer Week! The Char-iterable program encourages Iterable employees to dedicate their ...

Upgrade Your Growth Marketing Platform

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Omni-Channel

Localization for Your Omni-Channel Marketing Strategy

This guest post is brought to you by our friends at Smartling, the translation management platform that provides powerful tools to translate your ...

Omni-Channel

Vita-Wins: How Care/of Personalizes Two-Way Conversation

In the world of subscription retailers, personalization is a top priority. Taking a one-size-fits-all approach simply doesn’t entice consumers to ...

Growth Marketing

DMARC 201: Achieving Next-Level Knowledge

Do you use DMARC? If your company is in the SaaS 1000, e-retail, higher education, or legal industries, chances are you’re probably not, or at ...

Omni-Channel

The 6 Strategies You Need to Increase Engagement in Advocacy

Recent innovations in technology and data collection have reshaped the face of advocacy in America. People are participating more proactively in ...

Growth Marketing

Avoid These 5 Mistakes of Cart Abandonment Campaigns

Repeated analysis shows that the majority of shoppers who add items to their cart on your site won’t actually buy. One study across 500 ...

Growth Marketing

Dynamic Content Deconstructed: 3 Building Blocks for Success

Everybody loves talking about the importance of dynamic content in marketing, but what do you actually need to do to get started? At this month’s ...

Omni-Channel

Swish Achieves 350% Increase in User Retention With Iterable

Managing your personal finances is no easy feat.  With student and consumer debt on the rise, people are seeking modern solutions to reduce their ...

Convert Abandoned Shopping Carts Into Cash

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Growth Marketing

3 Ways Subscription Retailers Can Leverage Email Interactivity

With over 10,000 subscription box businesses on the market today, it’s obvious that this rapidly growing industry has created a new, exciting way ...

Growth Marketing

The Growth Marketer’s Last-Minute GDPR Cheat Sheet

The General Data Protection Regulation (GDPR) goes into effect on Friday, May 25, and by now most organizations have at least a basic ...

Company

Email Innovations Summit 2018: Our Top Takeaways

This week, the Email Innovations Summit took place in Las Vegas, bringing together email marketers across industries, as well as technology ...

Growth Marketing

Selecting Enterprise-Ready MarTech to Go Omni-Channel

Today, all enterprise brands are required to exceed the personalized needs of their customers in real time and at scale. And as the marketer ...

The Total Economic Impact of Iterable

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Growth Marketing

4 Ways to Heat Up Your Memorial Day Email Campaigns

Memorial Day comes at a tricky time in the email marketing calendar. It’s squeezed among email-heavy holidays, such as Mother’s Day, ...

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