Five Steps to an Effective Growth Marketing Strategy
Five Steps to an Effective Growth Marketing Strategy
  • On-demand
  • 46 Minutes

Good things come in fives: Queer Eye’s Fab Five; the Spice Girls; the Power Rangers. Next up on the list? The five steps to an effective growth marketing strategy.

Executing an agile growth marketing strategy, built on a test and iterate philosophy, that also hits at the individual level can seem daunting… or maybe even impossible. But fear not! Sam Larsen, Director of Growth at Mixpanel, and Garin Hobbs, Expert Personalisation Strategist at Iterable, break it down into a tried-and-tested framework that is structured, yet scalable. In this interactive webinar, you’ll learn how to create a growth engine that is nimble and data-driven – something that is especially important as we’re all called to be attuned to each and every consumer need.

Join us and learn:

  • The five principles of a scalable growth marketing engine
  • What types of data and cues from your audience you should be leaning into
  • How to supercharge your efforts with analytics and insights



Sam Larsen

Director of Growth

Garin Hobbs

Director of Market Insights
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