Loyalty vs Retention: Trends To Level-Up Your Customer Engagement
Loyalty vs Retention: Trends To Level-Up Your Customer Engagement
  • March 9, 2022
  • 11:00 am (PST) / 2:00 pm (EST) / 7:00 pm (GMT)
  • 60 Minutes

As marketers, it can be easy to focus our resources on acquiring new customers. Nurturing these customers with hyper-personalized experiences that will build long-term loyalty is just as important—but no doubt a challenge.

Join us and hear from marketing leaders at Pandora and AllSaints, as we discuss how you can engage with your customers throughout the entire journey and build meaningful interactions across the lifecycle.

In this session, you will:

  • Learn the top tips to building long-term customer relationships
  • Discover the latest trends in loyalty marketing and the shift to LTV
  • Learn the right KPIs to track to increase loyalty

Panelists

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Mark Ford

Head of CRM
AllSaints
skip-fidura

Skip Fidura

Chief Marketing Officer
rasmus

Rasmus Dahl Jessen

Automation Manager, Global Marketing
Pandora
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Kath Pay

CEO
Holistic Email
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Adeola Sole

Senior Consultant
Holistic Email
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Jessica Hooper

Senior Customer Marketing Manager
Iterable
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