The Forrester Wave™: CCCM

About the Webinar

Whether you’re launching a new product or generating buzz for your next big event, you have got to promote. As P.T. Barnum – founder of the Barnum & Bailey Circus – once put it, “Without promotion, something terrible happens… Nothing!”

In this webinar, we cover best practices and tips for delivering compelling promotional campaigns – seamlessly across channels. You will come away with:

  • Steps you can take to immediately increase the value and impact of your promotional messaging
  • Tips for maximizing engagement and conversion rates across email, sms, push, social, and direct mail
  • Noteworthy examples of how some of today’s top brands are using multiple channels to promote