“Is This Creepy?” Balancing Privacy and Personalization
“Is This Creepy?” Balancing Privacy and Personalization
  • On-demand
  • 60 Minutes

Featured Speaker:

Forrester

The interplay between privacy and personalization has only become more important as we spend more time online, navigating uncertain times.

Come hear veteran Forrester analysts Fatemeh Khatibloo and Stephanie Liu explore the ethics and new landscape of privacy, what consumers expect, and how people make the choices that they do.

PolicyGenius’s Jessica Owen will join to speak about how Iterable was instrumental in helping them implement a game-changing personalization strategy.

Join this powerhouse panel to: 

  • Learn how people make choices—and how to reduce their decision-making stress
  • See examples of “creepy” personalization—and how to avoid cringey mistakes
  • Learn appropriate personalization—and how to leverage to empathize with customers

Panelists

Fatemeh-K-1

Fatemeh Khatibloo

VP, Principal Analyst
Forrester
Stephanie-Liu-1

Stephanie Liu

Analyst
Forrester
Jessica-Owen_Policygenius-1

Jessica Owen

Associate Director of CRM
Policygenius
GT_profile-photo

Ginny Tonkin

Sr. Demand Generation Marketing Manager
Iterable
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