Retail & E-commerce
Close the gap between browsing and buying.
Turning browsing into buying is what drives retail growth. Iterable connects customer behavior across channels so you can respond in the moment and drive more conversions.
Most shoppers bounce before they even reach checkout.
70%
is the average cart abandonment rate across retail; generic follow-ups fail to recover the billions left behind at checkout.
ONBOARDING & KYC DROPOFFS
71%
of consumers expect brands to deliver personalized experiences; batch-and-blast marketing now creates shopper churn.
COMPLIANCE & DATA SILOS
74%
of consumers say they are likely to buy based on experiences alone; loyalty is won through service, not just product.
RETENTION & CHURN
Turn browsing behavior into purchases.
Click-through rate
Reactivate dormant shoppers.
Recover more abandoned carts with messages that go beyond “you forgot something.” Include dynamic product details, ratings, and one-tap checkout options to bring shoppers back.
CUSTOMER GROWTH
Increase repeat purchases and lifetime value.
Move beyond the first purchase. Use Iterable’s predictive AI to trigger personalized replenishment reminders and dynamic product recommendations that help customers “complete the look.”
Conversion
Bridge the online-to-offline gap.
Unify POS (Point of Sale) and e-commerce data. Trigger a “welcome” push notification when a customer enters a geofenced store or a “thank you” email after an in-store pick-up.
Template creation efficiency
Own the sales cycle.
From Black Friday and Cyber Monday to flash sales and product drops, Iterable’s infrastructure scales to handle massive spikes in demand – delivering millions of messages per minute without delays or deliverability risk
Iterable is built for teams that measure success in conversions, not clicks
Trust and partnership
A long-term partner invested in your success, not just your software.
- Proven reliability & uptime
- Dedicated strategic support
- Transparent roadmap shaped
by customer and regulatory needs - Responsive customer service with defined SLAs
Speed and control
Easy to use, fast to execute. That’s true marketer independence.
- No-code personalization and schema management
- Drag and drop content editors
- Native cross-channel design
- Marketing agents embedded in workflows
Scale and sophistication
Advanced capabilities designed for high-volume, high-impact engagement.
- Enterprise-grade security and compliance
- Elasticsearch foundation supports consumer and supplier connection
- Unified lifecycle data storage
- Cloud warehouse integration
access | Compliance | protection | controls | resilience
Security that protects purchases without slowing checkout.
Insights to boost engagement, checkout, and retention.
Curology’s True Omni-Channel Glow-Up
See how Curology used cross-channel automation to boost user engagement and drive a double-digit increase in revenue.
2025 Black Friday Insights Report
Master the holiday season with data-driven trends and actionable strategies for maximizing performance during Black Friday 2025.
Abandoned Cart Strategies & Tips
Recover lost sales by implementing high-converting recovery workflows and personalized messaging tactics for your checkout experience.
Everything you need to know to increase checkout rates.
Iterable acts as a unified engine that seamlessly connects digital storefront activity with in store Point-of-Sale (POS) data. By ingesting real-time behavioral data from both realms, you can trigger omni-channel moments – such as sending a “thank you” email after an in-store pickup or a push notification when a customer enters a geofenced location
Yes. Iterable is a cloud-native platform engineered for enterprise scale, proven to power over one trillion interactions globally. It provides high-volume messages throughput and enterprise deliverability to ensure your complex cross-channel automations and cart abandonment flows perform flawlessly without downtime during your highest-stakes sales events.
Unlike opaque competitors, Iterable’s explainable AI operates as a “reasoning partner” that provides transparent insights into why every automated decision was made. Marketers maintain complete control by defining brand-safety guardrails, ensuring that AI-driven product recommendations and merchandising strategies always align with live inventory and brand standards.
In the Agentic Era, growth is often capped by the number of manual decisions a team can make. Iterable’s Nova Journey and Copy agents act as autonomous partners that turn strategic intent into sophisticated workflows. This allows your team to stop building every individual step and start directing high-level strategy, while the AI handles millions of micro-decisions across the lifecycle.