The Smartest Stack Wins.

October 9, 2025

60 minutes

On demand

From signal to send, learn how Iterable + Segment enable Moments-Based Marketing with real-time, AI-optimized activation.

Join us virtually on Oct. 9th, 2025.

 

 

Activating Your Black Friday & Cyber Monday Data

 

Black Friday Cyber Monday (BFCM) is a whirlwind of activity, and one of the most defining moments of success for the year. You’ve invested heavily in acquiring new customers, often at an astronomical cost, and seen a surge in sales. But as the holiday glow fades, a critical question emerges: how do you keep those deal-sensitive customers engaged and loyal throughout the new year and beyond?

Join Iterable, Segment, and Talon.One for an exclusive webinar designed to help you unlock the true potential of your BFCM data. We’ll show you how to transform fleeting holiday purchases into lasting customer relationships and drive sustainable growth.

 

Panelists:

Patricia Kendall headshot

Patricia Kendall

Principal Value Consultant
Iterable

Kyle Turcotte headshot Twilio Segment

Kyle Turcotte

Product Marketing, Data
Twilio

Allie Isaac

Allie Isaac
Business Value Consultant
Talon.One

 

Marketing Doesn’t Have an Off-Season.
Neither Should Your Stack.

With a composable architecture, real-time activation, and continuous revenue, this isn’t just a stack; it’s your competitive advantage.