Turn behavioral signals into revenue.
Stop guessing. Start growing.
Amplitude provides the behavioral understanding over time that marketers crave. Iterable turns those signals into omni-channel moments people actually want. Together, they power the complete feedback loop that allows marketers to act on behavior in real time, and drive real business impact that compounds.
Better Together: Iterable & Amplitude
Real-time activation
Act on the exact moment a user shows
intent or friction. Sync events, users,
and cohorts from Amplitude to trigger
emails, SMS, or app messages in
Iterable seconds after a key action or
drop-off.
Smarter targeting
Use Amplitude’s analytics to uncover
activation, churn, and engagement
patterns. Build behavioral cohorts that
stay fresh across channels and stages
to act instantly in Iterable.
Closed-loop measurement
Feed campaign performance from
Iterable to Amplitude to understand
downstream product impact and
optimize what truly drives retention
and revenue, not just opens and clicks.
From understanding to engagement.
Onboarding that actually reaches “aha”.
Turn Amplitude’s milestones like “completed setup,” “played first track,” “added 3 items” into Journey triggers and dynamic content in Iterable, to lift time‐to‐value and day‐7 retention.
Churn prevention before it’s visible in revenue.
Detect usage decline, friction events, or stalled progress in Amplitude. Sync these cohorts to Iterable to activate proactive winback campaigns with educational content, offers, or concierge support.
Cart & browse abandonment that feels helpful.
Trigger timely nudges for viewed & abandoned context and recommend alternatives, with the ability to stop once the user self‐resolves.
+35%
decrease in abandonment rates
+13%
lift in conversion
4x
increase in revenue from new member onboarding
VIP and loyalty accelerators.
Use frequency, recency, and high‐intent signals to surprise & delight VIPs with early access or higher‐touch service, while graduating rising stars with the next best action.
Experimentation across the whole journey.
Coordinate in-product tests in Amplitude with channel tests in Iterable, to measure downstream behavior, not just clicks.
Join the brands rewriting the rules of engagement with Iterable.