The Customer Loyalty Evolution: Travelex, Iterable & Miltton’s Winning Formula

July 30, 2025

45 minutes

On demand

Description

Travelex has redefined its approach to customer engagement in partnership with Iterable and Miltton. Through the Travelex Plus loyalty program, they’ve transformed how they connect with customers, using data-driven engagement to deliver more personalised and impactful experiences. Discover how this innovative partnership empowers Travelex to unlock valuable customer insights, explore real-time segmentation and push the limits of loyalty innovation with cutting-edge technology.

We’ll cover how to:

How Miltton’s expertise empowered Travelex to scale execution and drive innovation.

How Travelex, Iterable & Miltton built and launched the Travelex Plus loyalty program

The impact of data-driven strategies on customer engagement

How real-time segmentation shapes customer experiences

Speakers

  • Christopher Frost

    Senior Product Manager
    Travelex

  • Susan Sayed

    Customer Success Manager
    Iterable

  • Emil Björnskär

    Head of Martech and Partnerships
    Miltton