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Deliver meaningful moments that matter.
The Iterable and Movable Ink Studio integration helps marketers overcome data activation gaps and deliver dynamic, hyper-personalized experiences across every touchpoint and channel.





The Power of Iterable & Movable Ink Studio

Elevate customer engagement by delivering real-time content
Turn every data point into a creative asset. From product preferences to behavior to context like location and time, you can instantly generate layered composite images that adapt in the moment and drive action. Itโs not just personalization, itโs performance-driven creativity at scale.

Increase marketing agility & production efficiency
Automate the creation of infinite content variations, reduce manual updates, and streamline the process of incorporating engaging customer experiences from Movable Ink directly into Iterableโs cross-channel campaigns, without the need to copy and paste code across platforms.
Drive more revenue with data-activated experiences
Increase campaign conversations through the combination of Iterableโs intelligent data foundation with Movable Ink’s dynamic content engine that deliver the most compelling visual call-to-action at the right moment for each individual customer.
From understanding to engagement.
Power Moments-Based Marketing
Streamline workflows and seamlessly sync data across platforms to:
- Utilize Iterable behavioral data for Movable Ink Studio content block personalization
- Access Iterable customer or catalog data direction in Movable Ink Studio for infinite creative generation at the 1:1 level
- Activate user and campaign event data captured via Movable Ink to power segmentation, orchestration, and targeting decisions in Iterable
- Easily insert, style, and preview Movable Ink Studio blocks directly within Iterableโs email template builder
+35%
Lift in conversion rates
+42%
Faster campaign production cycles
50%+
Increase in click-to-open rates
Proof and results from brands using Movable Ink and Iterable.

Melbourne Football Club: 40% Efficiency Gain with Iterable
See how Melbourne FC used Iterable’s Smart Ingest to drive 756 new memberships, a 66% open rate, and a 40% boost in marketing team productivity.

How the NHL Delivers Real-Time Fan Engagement at Scale
Watch Iterable, Movable Ink, and the NHL’s VP of Fan Engagement explain how the league delivers 33+ dynamic message versions in real time.

From Batch & Blast to Bespoke Personalization
Learn how Care.com combined Iterable and Movable Ink to automate personalization and drive a major lift in campaign engagement.
Join the brands rewriting the rules of engagement with Iterable.