See why modern architecture optimised for data changes the marketing game. Data housed across your martech stack flows seamlessly in and out of Iterable, creating a technology environment where every byte of data becomes actionable. Build precise customer segments with web and mobile data, send users down workflows attuned to behaviours in real time, personalise content with unique data at scale and much more.
Centralised Data
Marketing powered by data, relationships developed through experience.
Unify your customer, product, business and martech ecosystem data and experience the next iteration of integrated marketing. Conduct the campaigns you’ve always wanted with a platform designed for maximum scalability, data activation, performance and results.
Transform from data-devoid to data-driven with a painless migration led by our team of experts. Don’t start from scratch – bring your data, schemas and existing user and event streams into our flexible data environment. We provide the structure, training and strategic guidance to help you comprehensively map your data for future cross-channel success.
Iterable was architected to centralise your company’s valuable customer data inside a unified and easily accessible location – the user profile. Valuable demographic, interaction, behaviour and preference data gleaned from your entire martech ecosystem are captured and organised inside the profile in real time. Use these rich data sets to build precise audiences, engaging workflows and dynamic content that wows.
Market to individuals, not their segments. Build individualised recommendations and showcase relevant 1:1 content, personalised offers and user-specific recommendations to build trust and loyalty with your audiences. Reach database-wide individualisation by combining your expansive customer and brand data seamlessly inside the Iterable platform.
Enterprise-Grade Security
Spend your time focusing on using data, not protecting it. All data within Iterable is encrypted in motion and at rest and only accessible after proper authentication – and access can be configured by role.
Marketing Without Limits
See why platform flexibility and scalability makes a world of marketing difference. From consolidation to data ingestion, now you can prioritise individualisation while serving your audience of millions.
Ecosystem of Plug-and-Play Apps
Integrate with a powerful ecosystem of best-in-class solutions seamlessly to help you maximise engagement and retention across the entire customer journey.