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Discover 5 steps to shift from outdated campaigns to AI-powered, real-time customer moments.

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ONLINE MARKETPLACE

Seamlessly connect customers & suppliers across channels.

Iterable connects fragmented buyer and supplier ecosystems through a unified data infrastructure and adaptive cross-channel personalization.

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Where leading marketplaces build loyal users.

The cost of disconnection
in online marketplaces.

77%

of users disengage within 3 days of download

Source: Business of Apps

CUSTOMER ENGAGEMENT

80%

of enterprise data is unstructured and disconnected - the # 1 challenge to supporting AI personalization

Source: Gartner

DATA ACTIVATION

#1

Driver of supplier churn is poor lead quality, volume, and match rate

PERSONALIZATION

Powering lifecycle value for the marketplace

Increase active users with real-time, relevant engagement.

Trigger real-time experiences that engage with relevance and contextual intelligence to drive retention and long-term marketplace value.

Grow qualified leads and improve customer-supplier match rates.

Build adaptive lifecycle journeys to seamlessly personalize supplier & buyer matching to improve conversions.

POLICY CONVERSION

25%

Retain and reactivate dormant sellers with predictive AI.

Use predictive AI to target users based on patterns in signaled intent for reactivation to drive lifetime value

SELLER ACTIVATION

72%

Maximize marketing efficiency with agentic automation.

Leverage agentic solutions to automate manual operations, reduce reliance on developers, and free teams to focus on growth.

AI TIME SAVINGS

25%

The Iterable difference

Iterable is the agentic AI customer engagement platform to power growth for your marketplace.

BUILT FOR SPEED, SCALE, & SECURITY

Industry-leading architecture for scalable processing, flexibility, and security

  • Enterprise-grade Security
  • Elasticsearch data foundation
  • Composable infrastructure to support
    consumer & supplier connection
  • Unified lifecycle storage & retention

SEAMLESS LIFECYCLE DESIGN

Intelligent journey design, simplified without sacrifice

  • Native cross-channel design
  • Real-Time triggered automation
  • Marketer-friendly UI
  • Embedded optimizations

AGENTIC INTELLIGENCE

Predict, reason, and act with logic you can see and defend

  • Agentic workflow automation
  • Predictive Insights & Next Best Actions
  • Transparent decisioning & reasoning

MARKETER EASE OF USE

Designed for Marketers, trusted by Engineers.

  • No-code personalization & schema management
  • Drag and drop content editors
  • Collaborative design & QA workflows
  • Integrated AI tilesets for easy application

Enterprise-grade protection. Marketer-grade flexibility.

Resources for the marketplace marketers of tomorrow

Let’s Chat: The Balancing Act of Two-Sided Marketplaces

This week, we’re diving into two-sided marketplaces: where buyers and sellers meet, algorithms guide discovery, and marketers work double-time to keep both sides engaged.

Keep Up With The Times: Advice for Shifting Your Marketing Strategies

When it comes to empowering your customers to help them reach their goals, nailing the journey is key.

SeatGeek Scales Personalization for Live Event Marketing

Marketers in the live events space face relentless pressure to move fast and deliver. But speed alone doesn’t cut it, especially when outdated systems slow you down.

The most innovative marketplaces trust Iterable to deliver for their customers. Learn how we can support yours now.

Talk to your CSM

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