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Marketing Blog

iOS 18 Blog Header

Customer Experience

iOS 18, Email, and Iterable: What You Should Know

by Kim Hale on September 17, 2024

Introducing Iterable Plaza, the new Iterable Community

Company

Welcome to Iterable Plaza, Our New Community Platform

by Deja Darrington on September 26, 2024

Journey Assist Blog Header

Product

Everything You Need to Know About Iterable's Journey Assist

by Taylor Briggs on September 20, 2024

Filters

Mobile Marketing Strategies: 'Tis the Season to Go Mobile

Cross-Channel

5 Winning Mobile Marketing Strategies This Holiday Season

Maggie Carman
November 21, 2024

The Power of Community

Company

CMO Corner: Growing Teams With Community Power

Adriana Gil Miner
November 13, 2024

Inside Iterable's New AI Learning Path

Company

Inside Iterable’s New AI Learning Path

Caitlyn Vestal
November 07, 2024

Frequency Optimization screenshot

Product

Combat Message Fatigue With Frequency Optimization

Taylor Briggs
November 04, 2024

Scrollmark + Iterable partner for social messaging

Customer Experience

Future-Ready E-Commerce Brands Go All In on Social Messaging

Akshay Madhani
October 30, 2024

Email Clipping Blog Header

Customer Experience

How to Avoid Email Clipping

Kim Hale
October 28, 2024

How to Evaluate MarTech Platforms for a Successful RFP

Customer Experience

How to Evaluate MarTech Platforms for a Successful RFP

Alyssa Jarrett
October 23, 2024

Predictive Goals screenshot

Product

Forecast Your Marketing Success With Iterable's Predictive Goals

Taylor Briggs
October 09, 2024

Illustration of people icon inside magnifying glass to represent qualitative data

Customer Experience

Expanding Your Customer Data Library With Qualitative Data

Sterling Bailey
October 01, 2024

5 Reasons to Attend Activate Tour New York

Company

5 Reasons to Attend Activate Tour New York

Alyssa Jarrett
August 28, 2024

The Ultimate Guide to Different Types of Email Marketing Campaigns

Cross-Channel

The Ultimate Guide to Different Types of Email Marketing Campaigns

Alyssa Jarrett
August 27, 2024

The image features a red circle with a white envelope icon, symbolizing email, set against a purple background. To the right of the icon, the text reads "Building a Strong Email Reputation With IP-Warm Up," suggesting the content is related to strategies for establishing email sender reputation through IP warming.

Cross-Channel

Building a Strong Email Reputation With IP Warm-Up

Justin Foulk
August 16, 2024

The image shows a flat design with a blue background and a circular orange icon in the center. The icon features a white price tag symbol, commonly associated with sales or discounts. The icon casts a long shadow to the left, creating a modern and clean aesthetic. This style is often used in marketing materials, such as those for Black Friday and Cyber Monday (BFCM) promotions.

Customer Experience

BFCM Tips for Your Ecommerce Brand

Deniz Tasyurek
August 14, 2024

The image features a blue circle with a white computer monitor icon in the center. The blue circle is set against a red background, creating a visually striking contrast. The design is minimalistic, with the computer monitor depicted in a simple, flat style. The overall look is clean and modern, suitable for representing technology or digital content.

Cross-Channel

Leveraging the Power of Web Push Notifications

Alyssa Jarrett
August 08, 2024

The image has a purple background with a large green circle in the center. Inside the green circle, there are two white icons representing people, connected by a pair of arrows. One arrow points downward from the upper icon to the lower icon, and the other arrow points upward from the lower icon to the upper icon. The green circle casts a long shadow to the lower left, adding depth to the design.

Customer Experience

Modern B2B Marketing Strategies: PLG Versus ABM

Sterling Bailey
August 07, 2024

The image has an orange background and features a heading with white text that reads, "4 Ways AI Can Take Your Marketing Campaigns to the Next Level." To the right of the text is a purple circle containing two white, star-like sparkles. The circle casts a long shadow to the lower right, giving a sense of depth to the design.

Cross-Channel

4 Ways AI Can Take Your Marketing Campaigns to the Next Level

Lisa Parsell
August 06, 2024

Product

Next-Level Experimentation: From Ideation to Analysis

David Morrison
August 01, 2024

A colorful graphic with a blue background and a yellow diagonal accent at the bottom left features the title "Maximizing Email Newsletter Impact" in white text. On the right side, there is a circular inset photo of a person using a smartphone, with an email notification icon visible on the phone's screen, and a laptop keyboard in the background.

Cross-Channel

Maximizing Email Newsletter Impact: Best Practices for Success

Emma Rayment
July 31, 2024

A stylish graphic with a purple background features the title "ICE, ICE, Baby: How Rocksbox Prioritized Experiments" in white text. The design includes a circular inset photo of a woman's neck and collarbone, showcasing a delicate necklace with a small pendant. The top left corner has an orange accent.

Customer Experience

ICE, ICE, Baby: How Rocksbox Prioritized Experiments

Alyssa Jarrett
July 30, 2024

A promotional image for Iterable Journeys features a man in a blue shirt, smiling and looking at his smartphone against a bright blue circular background. The rest of the image has a yellow geometric background with the text "What's New: Iterable Journeys" prominently displayed on the left side.

Product

What’s New: Iterable Journeys

Taylor Briggs
July 25, 2024

Illustration of a bitten cookie with text: 'Wait, are Third-Party Cookies Staying?' against a purple background with diagonal stripes.

Customer Experience

Wait, are Third-Party Cookies Staying?

Brooke Grief
July 23, 2024

Graphic of an orange circle with 'iOS18' written in white in the center and a progress bar below it, set against a pink background with a long shadow effect.

Cross-Channel

iOS 18, Android 15, AI, Privacy, and Innovation at WWDC & Google I/O 2024

Maggie Carman, Alex Hendricks
July 22, 2024

A red background with a large purple circle in the upper right corner containing a white calendar icon. To the left, bold white text reads "'Tis the Season: Get a Jump Start on Holiday Email Marketing."

Cross-Channel

'Tis the Season: Get a Jump Start on Holiday Email Marketing

Steve Duff
July 19, 2024

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Cross-Channel

The Role of Data Analytics in Optimizing Cross-Channel Campaigns

Sterling Bailey
July 18, 2024

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Customer Experience

Integrating AI into Your Martech Stack

Taylor Briggs
July 17, 2024

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Customer Experience

Creating Impactful Marketing Campaigns: Moving Prospects Down the Funnel

Brooke Grief
July 10, 2024

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Product

Personalizing Templates with Handlebars: Creating Tailored Customer Experiences

Kevin Meadows, Elizabeth Mills
July 02, 2024

Customer Experience

Highlighting Community: A Look at 2024 Pride Campaigns

Brooke Grief
June 27, 2024

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Cross-Channel

Building an SMS Marketing Strategy From Scratch: A Step-by-Step Guide

Maggie Carman
June 25, 2024

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Cross-Channel

What is Email Reputation?

Rob Schneider
June 21, 2024

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Product

Exploring Iterable’s Next Best Action

Taylor Briggs
June 20, 2024

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Customer Experience

Owning Your Technical Integration: Key Steps for a Smooth Transition

Brooke Grief
June 18, 2024

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Product

The Power of Iterable's API: Overview and Sample Payloads

Michael Seiden
June 12, 2024

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Cross-Channel

How to Bring Insights and Experiments Into an Optimized Customer Journey

Alyssa Jarrett
June 11, 2024

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Customer Experience

Getting a Seat at the Table: How Marketers Uplevel Their Function

Alyssa Jarrett
June 06, 2024

Light purple background, blog title sits to the left and a circle photo of a woman on a computer sits to the lower right.

Cross-Channel

Preparing Your Data for a Migration

Brooke Grief
June 04, 2024

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Cross-Channel

How AI in Marketing Impacts Enterprise & Emerging Companies

Brooke Grief
May 30, 2024

Green background, blog title to the left, Iterable nodes in a checkmark shape sit in a white node to the right.

Company

Introducing Iterable’s Marketing Masters, Class of 2024

Sarah Lubecki
May 29, 2024

purple background with green node and white stack icon inside the green node. The blog title sits to the left and a red node is halfway in the image on the bottom edge.

Customer Experience

Leveraging the Power of Data to Unlock Human Performance

Alyssa Jarrett
May 22, 2024

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Cross-Channel

The Team You Need for a Data Migration

Brooke Grief
May 21, 2024

Yellow background, orange triangle in lower left corner. Circular image of hands typing on a computer to the right and blog title to the left.

Product

Iterable System Webhooks: A Marketer's Secret Weapon

Michael Seiden
May 16, 2024

Light purple background, yellow node with white envelope icon in it. The title of the blog sits to the left of the node.

Cross-Channel

Dynamic Email vs. Static Email: Which is Right for Your Campaign?

Sterling Bailey
May 15, 2024

Green background, purple node, white envelope in the purple node.

Cross-Channel

I’ve Got My DMARC at “p=none,” Now What?

Anne-Sophie Marsh
May 14, 2024

Red background, yellow and blue nodes. In the yellow node is a white person icon with a star in the head. The blog title sits to the left.

Company

7 Tips to Rise Through the Ranks From Specialist to Marketing Leader

Alyssa Jarrett
May 13, 2024

Orange background, purple circle in the middle with a white gear icon and a person icon in the center of the gear

Product

Why Marketing Autonomy is Essential for Efficiency

Brooke Grief
May 08, 2024

Blue background, circle nodes with a circle-cropped photo of the breakdancers between the two nodes. The blog title is on the lefthand side of the image.

Company

TL;DR: Top 5 Activate Summit 2024 Quotes

Brooke Grief
May 07, 2024

Company

Here Are the Winners of the 2024 Iterable Expie Awards

Sarah Lubecki
May 01, 2024

Green background with yellow and red nodes and blog title written in white

Product

Iterable’s Spring Announcements: Bringing AI-Powered, Personalized Experiences to Global Audiences

Taylor Briggs
May 01, 2024

Company

Iterable Becomes MACH Certified

Thomas Kim
April 25, 2024

pink background with orange circle in the middle. In the circle is a white lock icon that is unlocked.

Cross-Channel

How to Unlock the Power of Marketing Campaigns

Brooke Grief
April 24, 2024

yellow background, blue circle with white chat icon inside. On the left side is the title of the blog in white.

Cross-Channel

The Value of Adding SMS as a Marketing Channel

Spencer Holland
April 23, 2024

Red background with node with photo of workshop from past workshops at Activate.

Company

A Preview of the Activate Summit Deliverability Workshops

Justin Foulk
April 18, 2024

Blue background with an orange node and in the orange node is a white stopwatch. The blog title is to the right of the node

Cross-Channel

What is Send Time Optimization?

Taylor Briggs
April 17, 2024

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Product

Creating an Iterable Journey Pre-Flight Checklist

Jeanette Woodburn
April 16, 2024

Company

Announcing the 2024 Iterable Expies Finalists

Sarah Lubecki
April 11, 2024

Red background with blue node in the top right corner. In the node is a white envelope icon. The blog title is in white in the lower left corner.

Cross-Channel

Email Marketing Automation: How to Automate Emails Like a Pro

Brooke Grief
April 09, 2024

Green bac

Company

Iterable Named a 2024 Best Software by G2

Katelyn Elser
April 08, 2024

Orange background with purple circle in the middle. In the circle is a 3 by 3 grid of dots with some dots highlighted in white.

Cross-Channel

Why Cross-Channel Marketing is Essential for Modern Businesses

Sterling Bailey
April 03, 2024

Blue background, red node in top right corner with brain icon in it. Predictive AI words in the bottom left corner.

Cross-Channel

What is Predictive AI?

Brooke Grief
April 02, 2024

Iterable Analog Suite in White on a black background, four circles in the middle: on red with a white bird icon in it, one blue with a white snail icon in it, one purple with a white fax machine icon in it, and one green with a white pager icon in it. Yellow nodes sit at the top right and bottom left corners.

Product

Introducing Iterable’s New Analog Suite

Brooke Grief
April 01, 2024

Purple background with circle image of Adri Gil Miner in top right corner. The title of the blog sits towards the bottom left corner.

Company

CMO Corner: Is the AI Revolution Slowing Down?

Adriana Gil Miner
March 28, 2024

Company

Our Top Takeaways from Shoptalk 2024

Brianna Rubinich
March 27, 2024

Green background, circle with an image of two people working on a tablet in the lower right corner. In the lower left is a purple triangle.

Cross-Channel

Questions to Ask Before a Platform Migration

Brooke Grief
March 26, 2024

Yellow background with a blue circle int he center. In the blue circle are two, light blue arrows in a circle showing a cycle with a yellow envelope in the middle. In the yellow envelop is a white paper with a red line graph on it.

Cross-Channel

A Closer Look at Google Postmaster Tools

Tom Corbett
March 21, 2024

Purple background with orange node. In the node is a white magnifying glass illustration. The title and series information is in the bottom left corner.

Cross-Channel

Explainable AI: The Next Stage of Evolution

Brooke Grief
March 20, 2024

Cross-Channel

AI Marketing: Your Guide to Revolutionizing Your Marketing Strategy

Brooke Grief
March 19, 2024

Blue background with a flowchart where the top node is a silhouette of a person and the two nodes coming off are a star and a heart.

Customer Experience

What is Customer Experience Marketing?

Brooke Grief
March 14, 2024

Green background, dark purple node. In the node is a white illustrated gear. The title and series info is in the bottom left corner.

Customer Experience

How AI Automation & Optimization Impacts Today’s Marketers

Brooke Grief
March 13, 2024

Orange background, white illustration of a truck, and the back of the truck is a yellow envelope.

Cross-Channel

What is Email Deliverability?

Amanda Jackson
March 12, 2024

Pink background with white Iterable nodes overlayed. In the foreground and center of the image is an illustrated smartphone with the silhouette of an in-app message.

Cross-Channel

What is In-App Messaging?

Maggie Carman
March 08, 2024

dark purple background with yellow node. In the node is a white illustrated lightbulb. In the bottom left corner is the series and title.

Customer Experience

Survey Says: What Marketers Really Think About Generative AI

Brooke Grief
March 05, 2024

Photo from Activate 2023 with a blue overlay, red and yellow iterable nodes, and "History of Activate" written over it.

Company

The History of Activate [Infographic]

Michael Huard
March 04, 2024

A photo of a clothing rack with wedding dresses hanging from it.

Customer Experience

Wedding Dress Shopping: A New Perspective on Personalization

Brooke Grief
February 29, 2024

Yellow background with illustrated phone image. Coming out of the phone screen is a white chat bubble with a heart in the bubble.

Customer Experience

What is a Winback Campaign?

Brooke Grief
February 28, 2024

Photo of woman on tablet standing in the middle of a room. An iterable purple node sits at the top righthand corner.

Cross-Channel

MarTech Stack Consolidation Part 3: Looking Forward

Brooke Grief
February 27, 2024

Company

Celebrating a Stellar Year of Growth, Community, and AI Innovation

Andrew Boni
February 22, 2024

Pie chart with (starting at the top left and going clockwise) blue, red, purple and yellow slices. In the blue red and purple slices are different amounts of silhouettes, symbolizing segmentation.

Product

4 Things You Didn’t Know You Could Do With Audience Segmentation

Kevin Meadows, Julia Erlandson
February 21, 2024

Red background with teal circle in the middle. In the teal circle is an illustration of a person with a pie chart for a head.

Customer Experience

Making Better Customer Segments and Why it Matters

Sterling Bailey
February 20, 2024

Blue background, yellow organic shapes, an organic shaped cropped photo of paint samples, illustrations of a paper plane and twinkles, with a bow around the top left and bottom right corners. All the trends in one.

Customer Experience

2024 Marketing Design Trends

Nick Jarrett, Brianna Rubinich
February 15, 2024

A man and woman conversing while looking at papers and a demo.

Cross-Channel

A Guide for Building the Right Martech Stack

Michael Huard
February 14, 2024

Orange background, white circle in the center, in the white circle is a head with a heart where the brain would be.

Customer Experience

Iterable Industry Roundup Pt. 3: Health & Wellness

Brooke Grief
February 13, 2024

Woman on phone in the center of the image in a yellow circle. Notifications around her pop up.

Cross-Channel

Iterable Roundup, Pt. 2: Cross-Channel Campaigns

Brooke Grief
February 08, 2024

Purple background, white outline of a phone with a bar graph to the right of it. The bars are red, yellow and blue.

Cross-Channel

Top 2024 Mobile Marketing KPIs You Should Be Tracking

Maggie Carman
February 07, 2024

teal background, red circle in the middle with a white outline of a person in it made up of arrows to depict customer lifetime value

Customer Experience

What is Customer Lifetime Value (LTV)?

Brooke Grief
February 06, 2024

photo example of embedded messaging over a blue background with a purple node behind the embedded images.

Product

Iterable’s Embedded Messaging is Here

Maggie Carman
February 01, 2024

Photo of a hand holding up a fingerprint to the camera. Illustrated glowing fingerprint appears.

Cross-Channel

Email Content Fingerprinting and Its Role in Deliverability

Steve Duff
January 31, 2024

Purple background, teal lower bottom right corner. Screenshots of the Ingest Toolkit are to the right of the words "Winter Product Release."

Product

Iterable's Ingest Toolkit Empowers Marketers to Easily Activate Their Data

Carlos Lopez Nai
January 30, 2024

Green background, computer chip in the center with an illustrated brain in the middle of the computer chip.

Customer Experience

Getting Hands-On With Machine Learning in Marketing

Nick Ma
January 25, 2024

purple background, illustrated laptop with icons floating around the page on the screen

Customer Experience

What is Zero-Party Data?

Brooke Grief
January 24, 2024

Red background with illustrated martech report. A magnifying glass hovers over and englarges the year "2024."

Cross-Channel

How the Martech Landscape is Evolving in 2024

Russ Howe
January 23, 2024

Orange background, cellphone in the center, text message bubble with a purple crystal ball inside overlayed on the phone.

Cross-Channel

6 2024 Mobile Marketing Predictions

Maggie Carman
January 18, 2024

Cross-Channel

5 2024 Email Marketing Predictions

Tom Corbett
January 17, 2024

Photo of woman and child sitting on the floor playing with a toy, in front of a play tent

Cross-Channel

How Care.com Gains Back 25% of Its Time With Iterable AI

Jessica Hooper
January 16, 2024

Purple shield with white lock in the center, on either side are circles with the "hide" icon and then the other has a person icon with a checkmark

Product

Enabling Global Business: Iterable Attains APEC Privacy Certifications

Jamie Toulze
January 11, 2024

Engineering

Iterate for Impact: Our 3rd Annual Hack Week

Lulu Shan
January 10, 2024

Iterable green background, purple node in the middle with a hand holding a megaphone

Customer Experience

Understanding SOV Pt. 2: The Power of Brand Affinity

Patricia Kendall
January 09, 2024

White paper airplane with yellow envelope tucked into it. The top right corner of the email has a notification badge with the silhouette of a seedling in it.

Cross-Channel

Using Seed Testing to Predict Inbox Placement

Amanda Jackson
January 04, 2024

Red illustrated chat bubble hanging in the center of the image with a fishhook through the corner

Cross-Channel

What is Smishing?

Brooke Grief
January 02, 2024

Iterable purple background, with illustrated smartphone and text bubble overlayed that says 2023 inside.

Cross-Channel

2023 Mobile Marketing: A Year in Review

Brooke Grief
December 20, 2023

Cross-Channel

Unlocking AI’s Potential: A Guide for Success in the Experience Age

Katelyn Elser
December 19, 2023

Iterable yellow background with illustrated pile of papers in the center. On top is an illustrated magnifying glass with the number 12 in the center.

Cross-Channel

Top 12 AI Marketing Articles to Bookmark for 2024

Brooke Grief
December 15, 2023

Red Iterable background with illustrated yellow envelope. Out of the envelope is a piece of paper that says 2023 on it.

Cross-Channel

2023 Email Marketing: A Year in Review

Brooke Grief
December 13, 2023

Three torso silhouettes in a triangle in the foreground with social media iconography around their heads

Customer Experience

4 Tips For Growing Your Social Media Presence

Brianna Rubinich
December 08, 2023

Woman using two tablets

Cross-Channel

4 Benefits of Streamlining Your Martech Stack

Michael Huard
December 07, 2023

Iterable orange background with Blueconic and Iterable logos

Customer Experience

5 Must Have First-Party Data Strategies for Retailers

Khurram Moiz
December 05, 2023

Email icon with holiday bow to demonstrate deliverability

Customer Experience

Holiday Email Deliverability: Make This Season a Joyful One

The Iterable Deliverability Services Team
December 05, 2023

Upward view of photograph of flags from different countries. Iterable overlays on top right and bottom left corners.

Customer Experience

Tips for Marketing During International Holidays

Thomas Bresson, Katie Gray
November 30, 2023

Iterable green background with white note extending to the center from the bottom left corner. A shopping cart with boxes sits in the middle of the node end.

Customer Experience

Iterable Industry Roundup Pt. 1: Retail

Brooke Grief
November 29, 2023

Product

New Iterable Account Owner Audit

Jeanette Woodburn
November 28, 2023

Customer Experience

Some Top-Notch Examples of Thanksgiving Emails

Brooke Grief
November 22, 2023

Illustrated mobile phone with a QR code that leads to Iterable's social pages.

Cross-Channel

What are QR Codes and How are They Used?

Brooke Grief
November 15, 2023

Cross-Channel

FAQ: 6 Questions to Ask When Evaluating Your Martech Stack

Mike Braund
November 14, 2023

Company

Activate Tour 2023: Where We’ve Been and Where We’re Goin’

Michael Huard
November 09, 2023

Illustrated list of AI terms with purple magnifying glass hovering over it on the right. The whole illustration is on an Iterable red background

Cross-Channel

Key AI Terms to Familiarize Yourself With

Taylor Briggs
November 08, 2023

Product

Iterable and Snowflake: Modernizing the Marketing Stack

Carlos Lopez Nai
November 07, 2023

Iterable's

Product

Our Fall Release 2023: Unlocking Marketing Innovation With Iterable

Taylor Briggs
October 31, 2023

Google and Yahoo Email Policy Update

Cross-Channel

What the Google and Yahoo Email Policy Update Means and Why It Matters

Seth Charles
October 30, 2023

An influencers filming herself. The photo puts the viewer behind the phone, seeing the influencer both on the screen and behind it.

Customer Experience

A Glimpse Into the Future of Influencer Marketing

Brianna Rubinich
October 26, 2023

Silhouette of a woman with a megaphone in a blue circle over a yellow iterable background to depict Share of Voice

Customer Experience

Understanding the Share of Voice (SOV) Principle

Patricia Kendall, Mary Bailey
October 24, 2023

Illustration of Iterable platform with pink and purple colors and iterable lightning bolt icon all on a grey background

Customer Experience

5 Tips for Building Better AI Prompts for Marketing Campaigns

Nick Ma
October 19, 2023

Illustrated treasure map on iterable light blue background with yellow magnifying glass in the foreground - cross team projects

Engineering

Navigating Cross-Team Projects: 7 Steps to Success

Lulu Shan
October 17, 2023

PFL and Iterable Logos on red Iterable background with translucent white node overlay

Cross-Channel

Modern Direct Mail is Perfectly Tuned for a Cross-Channel Marketing Strategy

Kurt Gellert
October 11, 2023

Woman shopping on her phone and laptop at the same time

Product

A Deep Dive Into Iterable’s Catalog

Trisha Desai
October 10, 2023

Photo of magnifying glass on a motherboard computer chip with the iterable node overlay on the top right corner

Customer Experience

20+ AI Marketing Stats You Wish You Knew Sooner

Brooke Grief
October 04, 2023

Iterable blue background with illustrated stack of papers with data visuals and a magnifying glass with the number 30 in the center on top

Cross-Channel

30 Cross-Channel Marketing Stats You Need to Know

Iterable
September 28, 2023

Customer Experience

Why Data Activation is Crucial for Your Martech Stack

Katy Yuan
September 27, 2023

Product

How Iterators Use Iterable Projects

Jeanette Woodburn
September 26, 2023

Movable Ink and Iterable logos on a grey background

Cross-Channel

Get the Most Out of Data-Driven Marketing

Dana Chan
September 20, 2023

Iterable green background, illustrated laptop with envelope on the screen and a piece of paper with a robot on it coming out of the envelope

Cross-Channel

Securing Sign-Up Forms From Bots

Rob Schneider
September 19, 2023

Women look at computer screen, Iterable node on bottom left corner

Cross-Channel

MarTech Stack Consolidation Part 2: Looking Outward

Iterable
September 18, 2023

Photo of women holding a tablet with computer imagery layered on top.

Customer Experience

Ethical Considerations of AI in Marketing

Iterable
September 14, 2023

Finger print and checkmark over Iterable red to depict email authentication

Customer Experience

The Crucial Role of Email Authentication

Steve Duff
September 11, 2023

grey background with vertical lines of colorful circles with white icons in them depicting different channels

Customer Experience

7 Tips for Designing the Best Cross-Channel Customer Experience

Iterable
September 07, 2023

photo of person at laptop with tech imagery floating above their hands

Customer Experience

Is AI Marketing Worth the Hype?

Denys Kapush
September 05, 2023

Cross-Channel

iOS 17 Link Tracking Protection: What it Means for Marketers

Alex Hendricks
August 29, 2023

Starry night with iterable node overlay

Product

Navigating Your Marketing Destiny: A MarTech Stack Horoscope

Michele Nieberding
August 28, 2023

Iterable purple background with white nodes throughout and a white circle with lightning bolt cut out in the center.

Product

Mastering Iterable’s AI Suite

Taylor Briggs
August 24, 2023

Yellow background with illustration of a generative AI window.

Customer Experience

The 5 Ws of AI Marketing

Iterable
August 23, 2023

Iterable red with white node overlay and talon.one and iterable logos

Customer Experience

6 Key Takeaways to Create an Effective Retail Loyalty Program

Mohammadreza Javanian
August 18, 2023

Itrable light blue background wit holiday icons and a laptop with winter clothing and a shopping cart in the foreground.

Customer Experience

5 Holiday Readiness Tips From Iterable’s User Group

Katie Burr
August 17, 2023

Customer Experience

Localization & AI: Impacts on Global Marketing

Rachel Wolff
August 16, 2023

Iterable lime green background with white node overlay and icons of a phone, gears, megaphones, dart board in the middle

Customer Experience

AI Marketing Examples: Some Great... and Some Not So Great

Iterable
August 15, 2023

Tinuiti and iterable logos over iterable purple with iterable nodes overlaid

Customer Experience

How to Collect & Leverage First-Party Data for Conversions

Tara Johnson
August 09, 2023

digioh and iterable logos on iterable blue background with iterable nodes overlay

Customer Experience

How Quizzes Collect Zero-Party Data to Help Build Customer Profiles

Jace Farran
August 03, 2023

Woman working on laptop with two monitors, code is on the screen. The woman's back is to the camera. Iterable nodes overlay the lefthand side.

Customer Experience

How Sololearn Took Their Iterable Integration to the Next Level

Iterable
August 02, 2023

Couple looking at a tablet together, white iterable node across the bottom righthand corner of the image with an iterable purple node end on the right side.

Cross-Channel

MarTech Stack Consolidation Part 1: Looking Inward

Iterable
July 27, 2023

white iterable and indicia logos on an iterable red background with transparent white nodes

Customer Experience

How Brands Combine Rational & Emotional Strategies to Increase ROI

Dave Jones
July 26, 2023

On the lefthand side is a vertical node with yellow circle has a white hammer in the center of the circle. On the left is a vertical node with blue end circle with a white dollar sign in the middle. there is a "vs." in between the nodes. The background is an image of hands working at a desk with a dark purple transparent overlay.

Customer Experience

Build vs. Buy: The Case Against Homegrown MarTech

Iterable
July 20, 2023

bright pink background with a light pink film strip running across. On the right is a light pink silhouette of an old-fashioned movie camera.

Customer Experience

Let’s Talk About the Barbie Movie Marketing Strategy

Iterable
July 20, 2023

Orange background with Kickbox and Iterable Logos at the top with "Proven Deliverability Strategies" in the middle

Cross-Channel

ICYMI: Proven Deliverability Strategies for Your Busiest Season

Jennifer Nespola Lantz
July 19, 2023

Iterable light blue background with lighter blue top right and bottom left corners. An illustration of an inbox sits in the center with a small yellow email envelop sitting on the right side of the illustration with a red notification bubble.

Cross-Channel

BIMI: Enhancing Email Experiences

Tom Corbett
July 17, 2023

Teal computer chip pattern with white Iterable nodes overlayed

Customer Experience

Debunking AI Myths in Marketing

Iterable
July 10, 2023

Purple map of europe with iterable nodes overlayed

Company

7 Learnings From Iterable’s Summer European “Vacation”

Iterable
June 30, 2023

Navy background with hightouch and iterable logos

Customer Experience

Composable CDP & Martech Stack Relationship

Luke Kline
June 29, 2023

Overhead view of woman standing using her phone. We see a screen full of apps and in the background, her crossed sneakers on the ground behind it.

Cross-Channel

Top 5 Strategies to Successfully Grow Your App User Base

Iterable
June 27, 2023

Stock illustration of a cell phone with passport, chat bubble, email icon and more emerging from the screen to appear 3D. Colors are yellows, teals, blues, and reds.

Product

Individualization on a Global Scale With Global SMS, Locales, and More

Michele Nieberding
June 21, 2023

The Benefits of Web Push Notifications

Cross-Channel

What Are Web Push Notifications?

Iterable
June 15, 2023

Benefits of Expanding Cross-Channel Beyond Email

Cross-Channel

Moving Beyond Email: 5 Channels to Incorporate Into Your Marketing Strategy

Iterable
June 13, 2023

Woman in an orange sweatshirt and jeans sits on her couch and scrolls through her mobile phone

Cross-Channel

Updated: 5 Ways to Increase Mobile Engagement

Iterable
June 08, 2023

Cross-Channel

Email Marketing KPIs to Keep an Eye On

Iterable
June 06, 2023

Cross-Channel

3 Top Mobile Marketing Automation Strategies

Iterable
June 01, 2023

Various icons, including a mint green cell phone, a red white and purple pie chart, a red location pin and a white bar chart flowing into a white funnel with a purple inside. The whole graphic sits on top of a bright blue background.

Cross-Channel

What is a MarTech Stack?

Iterable
May 30, 2023

On the Iterable red background is a pink circle with white arrows circling the circle. In the middle of the circle is an Iterable red paper airplane to symbolize email.

Cross-Channel

3 Things You Can Do With Email Marketing Automation

Iterable
May 25, 2023

Customer Experience

Digital Accessibility 101: How to Write Effective Alt Text and Why it Matters

Iterable
May 23, 2023

On top of a forest green background sits a white magnifying glass with arrows circling it. Off of those arrows are paths on the top and a plug on the bottom.

Customer Experience

Why the March 2023 Google Core Algorithm Update Isn’t All Bad

Brooke Grief
May 18, 2023

memorial day emails

Customer Experience

Updated: 3 Ways to Heat Up Your Memorial Day Email Campaigns

Iterable
May 15, 2023

Women browsing at a newsstand

Cross-Channel

Email Marketing Learnings From Magazine Covers

Michael Huard
May 11, 2023

Engineering

How Our Small Engineering Team Improved Collaboration

Lulu Shan
May 10, 2023

Cross-Channel

Maximize Your Martech Investments With Value Mapping, Lifecycle Marketing, and Channel Planning

Patricia Kendall
May 04, 2023

Company

I Attended Activate ‘23—Here are My 4 Takeaways

Alyssa Jarrett
May 02, 2023

Dotdash Meredith large-scale migration to Iterable

Customer Experience

How Dotdash Meredith Tackled a Large-Scale Migration to Iterable

Iterable
April 27, 2023

Activate Takeaways

Company

Activate Summit 23: Recap and Takeaways

Iterable
April 25, 2023

spring release AI

Product

AI-Powered Marketing & Next-Gen In-App Messaging

Andrew Boni
April 18, 2023

Data privacy

Customer Experience

A Look at Consumer Data Privacy Protections in 2023

Iterable
April 14, 2023

AI at Activate

Company

AI and Cross-Channel Marketing at Activate Summit '23

Iterable
April 11, 2023

Cost Capitalization

Engineering

7 Steps to Streamline the Software R&D Cost Capitalization Process

Lulu Shan
April 04, 2023

Recession-proof marketing

Customer Experience

The Essential Guide to Making Your Marketing Recession-Proof

Iterable
March 31, 2023

MMS strategy

Cross-Channel

How to Optimize Your SMS and MMS Strategy at Every Funnel Stage

Iterable
March 28, 2023

push notification marketing

Cross-Channel

The Best Push Notification Examples

Iterable
March 22, 2023

Cross-Channel

Mobile Marketing Tips: Promotional SMS Ideas

Iterable
March 16, 2023

mobile marketing metrics

Cross-Channel

Classic and Advanced Mobile Marketing Metrics to Prioritize

Iterable
March 14, 2023

SMS and MMS

Cross-Channel

What is the Difference Between SMS and MMS?

Iterable
March 09, 2023

Customer Experience

Brands Getting Women’s History Month Right

Iterable
March 06, 2023

Zero-Party Strategies

Customer Experience

Zero-Party Data Strategies for 2023

Michele Nieberding
February 28, 2023

Mobile Trends 2023

Cross-Channel

The Latest Mobile Trends to Watch in 2023

Iterable
February 23, 2023

Customer Experience

Supporting the Black Community During Black History Month & Beyond

Iterable
February 16, 2023

Valentine's Day Marketing Messaging

Customer Experience

Valentine’s Day Marketing Messages That Make an Impact

Iterable
February 09, 2023

Attending Activate

Company

Tips for Attending Activate (From Someone Who’s Been to 7)

Michael Huard
February 02, 2023

Activating Customer Data

Customer Experience

Closing the Activation Gap, Embracing Customer Data

Iterable
January 30, 2023

ChatGPT Blog Writing

Customer Experience

AI’s Role in Marketing, According to ChatGPT

Michael Huard
January 26, 2023

Jeremy Smith, ANZ

Company

The Lowdown from Down Under: Thoughts from ANZ VP & Country Manager, Jeremy Smith

Jeremy Smith
January 24, 2023

Cross-Channel

How to Use Email Retargeting in a Cross-Channel Marketing Strategy

Iterable
January 20, 2023

CISO

Company

5 trust-building tips from a risk-minded CISO

Vasu Kohli
January 18, 2023

Web3 Marketing

Customer Experience

An Introduction to Web3 Marketing

Iterable
January 13, 2023

2023 Email Design Trends

Customer Experience

2023 Email Design Trends

Nick Jarrett
January 11, 2023

mobile gaming retention

Cross-Channel

Score Big With These Mobile Gaming User Retention Tips

Iterable
January 05, 2023

December 2022 Gartner® Peer Insights™ “Voice of the Customer”: Multichannel Marketing Hubs

Company

Customers are Choosing Iterable, Here’s Why

Adriana Gil Miner
January 04, 2023

being bold in 2023

Company

How Iterable Plans to Be Bold in 2023

Iterable
December 19, 2022

Cross-Channel

3 Tips for App Store Optimization (ASO)

Iterable
December 15, 2022

mobile gaming user acquisition

Cross-Channel

Level Up Your Mobile Gaming User Acquisition Tactics

Iterable
December 07, 2022

Engineering

Deployment Frequency Tracking With Harness-Jellyfish Integration

Leah Lee
December 05, 2022

cross-channel marketing ROI

Cross-Channel

5 Tactics to Deliver Cross-Channel Marketing ROI

Iterable
November 30, 2022

Customer Experience

Thanksgiving Campaigns Stuffed with Creativity

Iterable
November 23, 2022

Telnyx on SMS Marketing

Cross-Channel

Activate Summit NA Deep Dive: Telnyx

Iterable
November 17, 2022

Product

How Iterable + Meta Custom Audiences Can Attract New Users

Iterable
November 15, 2022

Customer Experience

Let’s Get Phygital: A Look at Phygital Marketing

Iterable
November 11, 2022

Product

Iterable Unveils Cutting-Edge Mobile and Cross-Channel Capabilities

Jeff Mills
November 09, 2022

Native American Heritage Month

Customer Experience

Inclusive Marketing Tips During Native American Heritage Month

Iterable
November 01, 2022

Individualizing Cyber Monday Campaigns

Customer Experience

Individualizing Cyber Monday Campaigns

Iterable
October 26, 2022

SMS Marketing Round Up

Cross-Channel

Your Go-To Guide for SMS Marketing

Iterable
October 18, 2022

5 Reasons to Speak at Activate

Company

5 Reasons Why You Should Speak at Activate

Iterable
October 13, 2022

Activate Summit NA Deep Dive

Customer Experience

Activate Summit NA Deep Dive: DoorDash

Iterable
October 05, 2022

StreetEasy Activate Deep Dive

Customer Experience

Activate Summit NA Deep Dive: StreetEasy

Iterable
September 29, 2022

Consumerization of B2B Practices

Customer Experience

4 Ways the Consumerization of B2B Practices Helps Individualize Marketing

Michele Nieberding
September 27, 2022

Company

Marketing During Hispanic Heritage Month

Iterable
September 22, 2022

Drag and Drop Editors

Cross-Channel

5 Reasons Drag and Drop Editors Are Magic for Marketers

Sepy Bazzazi
September 21, 2022

sms marketing compliance

Cross-Channel

4 Focus Areas of SMS Marketing Compliance

Iterable
September 19, 2022

Customer Experience

Individualizing Black Friday Promotions

Iterable
September 15, 2022

Activate Takeaways

Company

Takeaways from Activate Summit North America

Iterable
September 12, 2022

Company

Here are the Winners of the 2022 Iterable Expie Awards

Iterable
September 08, 2022

Customer Experience

The Psychology of Personalized Marketing

Iterable
September 07, 2022

SMS Preferences

Cross-Channel

SMS Marketing Part IV: SMS Preferences by Generation

Iterable
September 01, 2022

Email list hygiene

Cross-Channel

Keep It Clean With Email List Hygiene

Iterable
August 30, 2022

marketing channel strategy

Cross-Channel

How to Optimize Your Marketing Channel Strategy

Iterable
August 25, 2022

Activate North America - Professional Development

Company

Activate North America: Professional Development Sneak Peek

Iterable
August 22, 2022

SMS ROI

Cross-Channel

SMS Marketing Part III: Optimizing SMS ROI

Iterable
August 18, 2022

hightouch data activation

Customer Experience

Ask an Expert: Hightouch + Iterable

Iterable
August 17, 2022

Activate North America

Company

Activate North America: Execution Track Sneak Peek

Iterable
August 15, 2022

Pitfalls of the Now Economy

Customer Experience

Pitfalls of the Now Economy and How to Avoid Them

Iterable
August 12, 2022

Iterable Expie Awards

Company

Announcing the 2022 Iterable Expie Awards Finalists

Iterable
August 10, 2022

Product

The Iterable Summer Showcase: Our New AI Optimization Suite and More

Bela Stepanova
August 09, 2022

Customer Sentiment: McGaw x Iterable

Customer Experience

Top Metrics to Keep an Eye on When Determining Customer Sentiment

Dan McGaw
August 04, 2022

SMS Keywords

Cross-Channel

SMS Marketing Part II: SMS Keywords

Iterable
August 02, 2022

activate north america strategy track

Company

Activate North America: Strategy Track Sneak Peek

Iterable
August 01, 2022

Customer Experience

4 Steps to Make Individualization Seem Like Magic

Iterable
July 28, 2022

Global Marketing Trends

Customer Experience

Revisiting 2022’s Top Global Marketing Trends

Iterable
July 21, 2022

Marketing in a Recession

Customer Experience

Tips for Marketing in a Recession

Iterable
July 19, 2022

Europe Growth 3000 Report

Customer Experience

Takeaways From the 2022 RetailX Europe Growth 3000 Report

Iterable
July 18, 2022

SMS Marketing Part 1

Cross-Channel

SMS Marketing Part I: Opting in and Out

Iterable
July 14, 2022

Activate Summit North America

Company

5 Reasons to Attend Activate Summit North America

Iterable
July 11, 2022

Android 13 Push Notifications

Cross-Channel

How to Push Forward With Android 13

Iterable
July 08, 2022

LGBTQ Pride 2022

Company

Pushing for Progress: PRIDE 2022

Iterable
June 30, 2022

B2G

Customer Experience

What is Business to Government (B2G) Marketing?

Iterable
June 29, 2022

Iterable Partner Cooperative

Company

The Iterable Partner Cooperative: a Solutions Partner Program

Jonathan Petrino
June 23, 2022

1000 Customers

Company

Delivering Joy With Over 1000 Customers

Andrew Boni
June 23, 2022

subscription apps

Cross-Channel

Achieving Success With Subscription Apps

Iterable
June 22, 2022

Stacked Collective + Iterable

Customer Experience

Ask an Expert: Stacked Collective + Iterable

Iterable
June 21, 2022

Email Metrics that Matter

Cross-Channel

5 Email Metrics That Matter and Why

Iterable
June 15, 2022

Customer Experience

Cross-Channel Harmonization: Re-Engagement Campaigns

Iterable
June 10, 2022

CMO Survey

Customer Experience

CMO Survey 2022: The Changing Customer

Iterable
June 08, 2022

Customer Experience

Why Contextualized Messages Matter for Customer Loyalty

Iterable
June 07, 2022

Dynamic Content Personalization

Customer Experience

Dynamic Content Personalization to Boost Your Marketing Efforts

Iterable
June 02, 2022

Pt 3: abandonment campaigns

Customer Experience

Cross-Channel Harmonization: Abandonment Campaigns

Iterable
May 31, 2022

Activate Summit Europe Takeaways

Company

Top Takeaways From Activate Summit Europe

Iterable
May 26, 2022

personalized opt-outs

Customer Experience

How to Send Personalized Opt-Outs

Iterable
May 24, 2022

Customer Experience

Watch and Listen: Faraday Talks About AI in Modern Marketing

Michael Huard
May 19, 2022

promotional campaigns

Cross-Channel

Cross-Channel Harmonization: Promotional Campaigns

Iterable
May 18, 2022

Iterable Studio

Product

How the New Iterable Studio was Born

Marissa Azzara
May 17, 2022

Activate Summit Europe

Company

Activate Summit Europe: Marketing to the Modern Customer

Iterable
May 16, 2022

reproductive rights

Company

Supporting Reproductive Rights for All

Markita Jack
May 13, 2022

Subscriber Churn

Cross-Channel

Getting Tactical About Subscriber Churn

David Barnard
May 12, 2022

Activate Summit Europe Track

Company

Activate Summit Europe: Building a Better Customer Experience

Iterable
May 11, 2022

AAPI Heritage Month

Customer Experience

Celebrating the AAPI Community

Iterable
May 10, 2022

Activate Summit Europe

Company

5 Reasons to Attend Activate Summit Europe

Iterable
May 05, 2022

spring product release

Product

Spring Product Showcase Recap: Harmonized Experiences

Iterable
May 04, 2022

Agile marketing for big teams

Customer Experience

How Your Big Team Can Use Agile Marketing

Iterable
May 03, 2022

Welcome and Onboarding Campaigns

Cross-Channel

Cross-Channel Harmonization: Welcome and Onboarding Campaigns

Iterable
April 29, 2022

agile marketing for small teams

Customer Experience

How Your Small Team Can Use Agile Marketing

Iterable
April 26, 2022

Hack Week World Innovation Day

Product

Celebrating World Creativity & Innovation Day With Hack Week

Iterable
April 21, 2022

SMS keywords

Cross-Channel

Using SMS Keywords for Deeper Personalization

Iterable
April 19, 2022

QR Codes and CX

Cross-Channel

QR Codes, Privacy, and CX

Iterable
April 14, 2022

Activate Virtual Takeaways

Customer Experience

Top Takeaways From Activate Virtual

Iterable
April 12, 2022

Activate Virtual

Company

Iterable Kicks Off Activate Virtual

Iterable
April 06, 2022

Seasonal Release

Product

And We’re Off! Our First Seasonal Release Unveiled at Activate Virtual

Iterable
April 06, 2022

cross-channel harmonization

Customer Experience

Orchestrate Your Cross-Channel Campaigns for Peak Harmonization

Iterable
April 04, 2022

Customer Experience

Understanding Brand Partnerships and Second-Party Data

Iterable
March 31, 2022

Inc 5000 Regionals

Company

Inc. Names Iterable One of America’s Fastest Growing Companies

Iterable
March 30, 2022

Automotive IOT

Cross-Channel

Individualized Customer Experiences With Automotive IoT

Iterable
March 29, 2022

Spring 2022 G2 Grid®

Company

Iterable Named a Marketing Automation Leader in Spring 2022 G2 Grid® Report

Iterable
March 23, 2022

Principles of Customer Engagement

Customer Experience

4 Customer Engagement Principles

Iterable
March 22, 2022

Forrester Wave

Company

Iterable Named a Strong Performer in The Forrester Wave™: Email Marketing Service Providers, Q1 2022

Iterable
March 17, 2022

Personalized SMS Message

Cross-Channel

How to Personalize SMS Messages

Iterable
March 16, 2022

Cross-Channel Experience

Customer Experience

Winning Customer Loyalty, Pt. 5: Creating a Cross-Channel Experience

Iterable
March 15, 2022

Predictive Analytics & AI

Customer Experience

How Predictive Analytics & AI Can Work for You in 2022

Iterable
March 10, 2022

Women's History Month

Customer Experience

How to Approach Marketing During Women’s History Month

Iterable
March 08, 2022

Data and Analytics

Customer Experience

Winning Customer Loyalty, Pt. 4: Bringing Sexy Back to Data and Analytics

Iterable
March 07, 2022

Activate 2022

Company

Activate in 2022: Making Joyful Moments of Lasting Impact

Iterable
March 02, 2022

Three Peaks Challenge

Company

Want to Shake Up Your CSR? Try the Three Peaks Challenge

Iterable
February 28, 2022

Increasing AOV

Cross-Channel

3 Ways to Increase AOV and Why that Matters

Iterable
February 24, 2022

individualization for Customer Loyalty

Customer Experience

Winning Customer Loyalty, Pt. 3: Individualization is the New North Star

Iterable
February 22, 2022

Black History Month Review of Authentic Marketing

Customer Experience

Authentic Marketing During Black History Month 2022

Iterable
February 16, 2022

Behavior-Based Email Marketing

Cross-Channel

Top Examples of Behavior-Based Email Marketing

Iterable
February 15, 2022

Hyper-adoption vs. hyper-abandonment

Customer Experience

Winning Customer Loyalty, Pt. 2: Hyper-Adoption vs. Hyper-Abandonment

Iterable
February 10, 2022

Customer Churn Segmentation

Customer Experience

Churn, Baby, Churn: Analyzing and Segmenting Customer Churn

Iterable
February 09, 2022

Engineering

Closer Examination of Apollo GraphQL Caching

Michelle Chuang
February 08, 2022

Talon.One Gamification

Customer Experience

Gamification: Loyalty and Messaging Tips to Level Up Your Customer Engagement

Sean McTiernan
February 08, 2022

Winning Customer Loyalty

Customer Experience

Winning Customer Loyalty, Pt. 1: From Good to Great

Iterable
February 02, 2022

Customer Experience

How to Win Customers' Hearts (and Brand Loyalty)

Iterable
February 02, 2022

Technical Interview Tips

Engineering

4 Tips to Improve the Technical Interview

Justin Tulk
January 31, 2022

Trendjacking

Customer Experience

What in the Wordle? A Look at the Impact of Trendjacking

Iterable
January 25, 2022

DBM SparkPost

Customer Experience

Watch and Listen: SparkPost Talks About the Future of Email

Michael Huard
January 20, 2022

Iterable CMO

Company

Introducing Adri Gil Miner, Iterable's Chief Marketing Officer

Iterable
January 19, 2022

2022 Marketing KPIs

Cross-Channel

Marketing KPIs to Focus on in 2022

Iterable
January 18, 2022

Transactional Messaging

Cross-Channel

4 Ways to Make Transactional Messaging Less Boring

Iterable
January 12, 2022

Cross-Channel

Start Fresh With These 2022 Email Design Trends

Iterable
January 11, 2022

2022 Marketing Strategies

Customer Experience

New Year, New Focus for Marketing Strategies

Iterable
January 05, 2022

Company

Recapping 2021 with Team Iterable

Iterable
December 22, 2021

tech industry awards 2021

Company

Iterable’s 2021 Tech Industry Awards and Recognition Roundup

Iterable
December 21, 2021

Best Emails of 2021

Cross-Channel

A Look Back at the Best Emails from 2021

Iterable
December 17, 2021

Cross-channel marketing champions

Cross-Channel

5 Ways Our Customers Crushed Cross-Channel Marketing

Iterable
December 16, 2021

Improving Employee Mental Health

Company

4 Ways to Improve Employee Mental Health During the Holidays

Iterable
December 16, 2021

Cross-Channel

How CX Plays a Role in Non-Profit Marketing

Iterable
December 15, 2021

mobile app engagement platform of the year

Company

Iterable Wins App Engagement Platform Award from App Growth Awards

Iterable
December 13, 2021

purpo

Customer Experience

New Year, New Purpose: How to Build a Purpose Driven Brand

Iterable
December 10, 2021

Martech Stack Partners

Cross-Channel

5 Ways We Partnered to Make Martech Stack Moves

Iterable
December 09, 2021

Customer Experience

How Spotify Wrapped Used Zero-Party Data for Good

Onais Niazi
December 09, 2021

travel and hospitality tips 2022

Cross-Channel

Top Travel and Hospitality Marketing Tips for 2022

Iterable
December 09, 2021

Aliyah Powell on Business Philanthropy

Company

Aliyah Powell on Fine-Tuning Business Philanthropy

Iterable
December 08, 2021

promotional emails

Cross-Channel

Using Dynamic Content to Personalize Promotional Emails

Iterable
December 01, 2021

Native American Heritage Month

Company

Celebrating Native American Heritage Month Through Local Leadership

Iterable
November 29, 2021

Finserv in 2022

Customer Experience

Top FinServ Marketing Tips for 2022

Iterable
November 23, 2021

Cross-Channel

8 Must-Have Marketing Workflows for Every Team

Iterable
November 22, 2021

hims & hers DBM

Customer Experience

Watch and Listen: hims & hers Empowers Diverse Personas With Honesty

Michael Huard
November 18, 2021

Cross-Channel

App vs. Mobile Site: When to Focus on Each

Iterable
November 17, 2021

Black Friday Advice

Customer Experience

Why Brands are Choosing Extended Black Friday Deals

Iterable
November 16, 2021

Location Based Email Marketing

Cross-Channel

How to Take Advantage of Location-Based Email Marketing

Iterable
November 11, 2021

Expie Winners

Company

Announcing the Winners of the Iterable Expie Awards

Iterable
November 09, 2021

Supply Chain Holiday Shopping

Customer Experience

Supply Chain Woes: Don't Wait, Communicate

Iterable
November 08, 2021

location based mobile marketing

Cross-Channel

How to Take Advantage of Location-Based Mobile Marketing

Iterable
November 04, 2021

Location Based Mobile Marketing

Cross-Channel

Rethinking Email Open Rates and Clickthrough Rates

Iterable
November 03, 2021

Holiday Shopping: Shop Local

Customer Experience

Holiday Shopping Success: Think Local to Sell Global

Iterable
November 02, 2021

Engineering

Learn Cypress.io the Hard Way: Case-Insensitive

Ryan Song
November 01, 2021

The Maze Group DBM

Customer Experience

Watch and Listen: The Maze Group Talks Technology, Retention, ROI

Michael Huard
November 01, 2021

Iterable's Partnership with Snowflake

Product

Business Benefits of Iterable's Partnership with Snowflake

Iterable
October 28, 2021

Cross-Channel

Mobile Marketing: A Current and Future Outlook

Michael Huard
October 27, 2021

Aurora Design Systems

Product

The Design Story Behind Aurora, Iterable’s New User Experience

Christian Reuter
October 26, 2021

winback campaign header

Customer Experience

How to Build an Effective Winback Campaign

Iterable
October 26, 2021

Segmentation Practices

Cross-Channel

Segmentation Practices You Needed to Implement Yesterday

Rachel Rowland
October 25, 2021

Expie Awards Finalists

Company

Announcing the Finalists of the Iterable Expie Awards

Iterable
October 21, 2021

peer-to-peer header

Customer Experience

Why Peer-to-Peer Marketing Works

Iterable
October 19, 2021

Holiday Shopping Trends UK US Quick Poll

Cross-Channel

2021 E-Commerce Holiday Shopping Trends in the U.S. and UK

Iterable
October 18, 2021

Mark Valdez Featured Image

Company

“Ask An Iterator” with Software Engineer, Mark Valdez

Iterable
October 15, 2021

Mobile Updates Header

Cross-Channel

Mobile on the Move: A Look Back at Mobile Updates from Q3

Alex Hendricks
October 13, 2021

$100M ARR

Company

A Memorable Milestone: Celebrating $100M ARR

Andrew Boni
October 12, 2021

Digital Transformation Infographic

Customer Experience

Introducing the Digital Transformation Infographic

Iterable
October 07, 2021

Iterable and Snowflake Data Sharing Integration

Product

Snowflake and Iterable Partner for Data Sharing Integration

Anthony Chiulli
October 05, 2021

mobile marketing

Cross-Channel

Recapping The State of Mobile Marketing

Iterable
October 04, 2021

Bela Stepanova Named 2021 Woman of the Year by the Stevie Awards

Company

Bela Stepanova Named 2021 Woman of the Year by the Stevie Awards

Iterable
September 30, 2021

Shopify + Iterable

Product

Iterable Strengthens Relationship with Shopify & Joins App Store

Iterable
September 29, 2021

Customer Experience

Circling Back on the ROI of Using Jargon in Marketing

Iterable
September 28, 2021

Latinx Affinity Group

Company

“Ask An Iterator:” Sebastian Cabrera Launches the Latinx Affinity Group

Iterable
September 23, 2021

Product

iOS 15, Push Notifications, Iterable: What You Should Know

Alex Hendricks
September 22, 2021

Puns in Marketing

Cross-Channel

Don’t (P)underestimate the Power of Puns in Marketing

Brooke Grief
September 21, 2021

Q&A with Stephanie Buscemi

Company

Our New Board Member: Q&A with Stephanie Buscemi

Iterable
September 16, 2021

Cross-Channel

Abandoned Browse vs. Abandoned Cart: What’s the Difference?

Iterable
September 15, 2021

Future of SaaS Awards

Company

Iterable Named Best SaaS Company to Work For

Iterable
September 15, 2021

Personalization for Dummies Checklist

Customer Experience

A Personalization Checklist to Keep in Your Back Pocket

Iterable
September 14, 2021

Back to School 2021

Company

How Iterable Parents are Navigating Back-to-School Season

Iterable
September 09, 2021

Product

Iterable Named a Marketing Automation Leader in G2 2021 Fall Report

Iterable
September 09, 2021

Iterable Aurora

Product

Iterable Aurora UX: Enhancements to Overview Pages, Folders, and More

Iterable
September 08, 2021

Harnessing Digital Transformation

Customer Experience

Unpacking Adopting vs. Harnessing Digital Transformation

Iterable
September 07, 2021

2021 Stevie Awards

Company

Iterable is 2021 Employer of the Year by the Stevie Awards

Iterable
September 02, 2021

DBM Daasity

Customer Experience

Watch and Listen: Daasity Dispels DTC Analytics Myths

Michael Huard
September 01, 2021

Streaming Platforms Strategies

Customer Experience

5 Ways to Make Your Streaming Platforms Stand Out

Rachel Rowland
September 01, 2021

Engineering

PII Filtering in DataDog for HIPAA Compliance

Tom Wang
August 30, 2021

Gen Z Marketing Strategies

Customer Experience

Trendy or Cheugy? 2021 Youth Marketing Strategies for Gen Z

Iterable
August 26, 2021

BB&B Customer Experience Analysis

Cross-Channel

Unfolding The Bed Bath & Beyond Customer Experience

Iterable
August 26, 2021

Head of DE&I, Markita Jack

Company

Leading in the Future of DE&I: Q&A with Markita Jack

Iterable
August 25, 2021

Iterable Aurora User Experience

Product

Introducing Aurora: The Next Generation of Iterable’s User Experience

Iterable
August 25, 2021

Plus One: In-App Messaging

Cross-Channel

Plus One: How Adding In-App and Mobile Inbox Messaging Benefits Your Marketing

Iterable
August 24, 2021

Iterable Future of Work

Company

Work Reimagined: Designing a Hybrid, People-First Future

Andrew Boni
August 19, 2021

iterable expie awards

Company

Applications for Iterable’s Expie Awards are Open!

Iterable
August 18, 2021

Yodel Mobile DBM

Customer Experience

Watch and Listen: Yodel Mobile's Advice for App Growth

Michael Huard
August 18, 2021

Plus One Push Notifications

Cross-Channel

Plus One: How Adding Push Notifications Benefits Your Marketing

Iterable
August 17, 2021

Spain ecommerce trends

Cross-Channel

Takeaways from RetailX’s Spain Ecommerce Country Report

Iterable
August 16, 2021

best marketing automation platform

Company

Iterable Named Best Overall Marketing Automation Platform

Iterable
August 12, 2021

Nike CX Analysis

Customer Experience

Nike’s Customer Experience Puts Their Best Foot Forward

Iterable
August 11, 2021

Plus One SMS Marketing

Cross-Channel

Plus One: How Adding SMS Benefits Your Marketing

Iterable
August 09, 2021

DBM Fivetran

Customer Experience

How Fivetran Simplifies Normalizing and Centralizing Data

Michael Huard
August 04, 2021

Why in-store UX matters for CX

Cross-Channel

Why In-Store UX Matters for Building a Better CX

Iterable
August 03, 2021

Customer Experience

Introducing the Digital Transformation Assessment

Iterable
August 02, 2021

Inclusivity at the Olympics

Customer Experience

The 2020 Olympics: Inclusivity on a Global Stage

Iterable
July 30, 2021

SMS shortlinks

Product

Sending Out an SMS: Domains, Short Links, Click Tracking, and More

Iterable
July 29, 2021

Mobile UX

Cross-Channel

Why Mobile UX Matters for Building a Better CX

Iterable
July 27, 2021

Company

Brand Affinity™ Named a Product of the Year by The Sammys

Iterable
July 26, 2021

DBM Policygenius

Customer Experience

How Policygenius Makes Insurance Shopping Easy

Michael Huard
July 21, 2021

Desktop UX Matters for CX

Cross-Channel

Why Desktop UX Matters for Building a Better CX

Iterable
July 20, 2021

4 Compelling Footwear Email Trends to Try this Year

Customer Experience

4 Compelling Footwear Email Trends to Try this Year

Rachel Rowland
July 15, 2021

Marketing Emojis Blog

Cross-Channel

Marketing Emojis: 👎 or 👍?

Iterable
July 13, 2021

Jersey Mike's Digital Transformation

Cross-Channel

Brick and Mortar Gone Modern: Jersey Mike’s In-App CX

Iterable
July 12, 2021

3 Keys to Unlocking Personalization

Cross-Channel

3 Keys to Unlocking Personalization

Iterable
July 08, 2021

choice and the customer experience

Customer Experience

How Choice Influences the Customer Experience

Iterable
July 08, 2021

DBM Eaze

Customer Experience

How Eaze Brings the Good With the Goods

Michael Huard
July 07, 2021

Marketing Automation Leader

Product

Iterable a Marketing Automation Leader in G2 2021 Summer Report

Iterable
June 30, 2021

customer discounts

Customer Experience

Are New-Customer Discounts Destroying Customer Loyalty?

Iterable
June 29, 2021

cause m

Customer Experience

A Marketer’s POV: Did Bo Burnham Get Cause Marketing Right?

Brooke Grief
June 28, 2021

062821_Charity_768x512

Company

Impact at Iterable: Empowering Progress Through People

Iterable
June 28, 2021

Agile Email Creation

Cross-Channel

How Agile Email Creation Can Impact Your Marketing Org

Geoff Smith
June 24, 2021

DBM Barkley

Customer Experience

A Chat With Barkley on the Importance of Being a Whole Brand

Michael Huard
June 23, 2021

Germany Ecommerce Report

Customer Experience

Takeaways from RetailX’s Germany Ecommerce Country Report

Iterable
June 22, 2021

Transcend + Iterable

Product

Reducing Data Privacy Risks With Transcend + Iterable

Ben Brook
June 21, 2021

Digital Transformation

Customer Experience

The 4 Steps to A Successful Digital Transformation

Iterable
June 17, 2021

Engineering

Iterable's Architecture Process

Brian Lawler
June 16, 2021

Product

What Apple’s iOS 15 Privacy Updates Mean for Marketers

Iterable
June 16, 2021

Series E Announcement

Company

Our Next Chapter: Series E Funding Announcement

Andrew Boni
June 15, 2021

DBM HoneyBook

Customer Experience

How HoneyBook Empowers Solopreneurs for Sustained Growth

Michael Huard
June 09, 2021

Digital Transformation Balancing Digital and Paper

Cross-Channel

The Digital Transformation: Going From Paper to Paperless

Michael McCarthy
June 09, 2021

Pride featured image

Customer Experience

Beyond the Rainbow: Showing Your True Colors as a Pride Ally

Iterable
June 03, 2021

DT Brick & Mortar AI Feature Image

Cross-Channel

From Brick and Mortar to AI: How Retail is Evolving

Iterable
June 02, 2021

052821_Rising Multichannel_768x512

Company

Iterable a Rising Multichannel Marketing Hub

Iterable
May 28, 2021

052821_Jeremy Moffett QA_768x512

Cross-Channel

Ask an Iterator: Jeremy Moffett on SMS Marketing

Iterable
May 27, 2021

Engineering

Narrowing Union Types With Typescript Predicates and Assertions

Justin Tulk
May 26, 2021

DBM Ep 2 with Radar

Customer Experience

How Radar Bridges Digital and Physical Worlds With Geofencing

Michael Huard
May 26, 2021

consumer psychology featured image

Customer Experience

Consumer Psychology Takeaways to Improve Your CX

Iterable
May 25, 2021

SMS opt out_spring image 7

Product

Iterable’s Spring Product Enhancements: An Inside Look

Iterable
May 21, 2021

Heady Mobile Privacy

Cross-Channel

Why the Recent Mobile Privacy Updates Are a Good Thing

Rahul Khosla
May 19, 2021

consumer psychology poll

Customer Experience

6 Insights From Iterable's 2021 Consumer Psychology Poll

Iterable
May 18, 2021

App engagement featured image

Cross-Channel

5 Ways to Improve Mobile App Engagement

Iterable
May 17, 2021

Company

Meet the Team: Customer Success

Iterable
May 14, 2021

Company

Focusing on the Future, Together

Andrew Boni
May 13, 2021

Dream It Build It Make It Neuro

Customer Experience

How Neuro Is Leading Change for Customers and Community

Michael Huard
May 12, 2021

Bay Area Best Places to Work

Company

Iterable Named a 2021 Bay Area Best Places to Work

Iterable
May 10, 2021

AAPI Heritage Month Featured Image

Company

AAPI Heritage Month: Become an Ally With Email Marketing

Iterable
May 06, 2021

prioritizing customer data quality

Product

The Value of Prioritizing Customer Data Quality

Joey Colvin
May 05, 2021

Engineering

Building a Modern Quality Program from the Ground Up

Jeff Sing
May 04, 2021

Product

4 Ways Brand Affinity™ Improves Customer Experience

Anthony Chiulli
May 04, 2021

Upgrading Your MarTech Stack: 5 Must-Know Truths

Customer Experience

Upgrading Your MarTech Stack: 5 Must-Know Truths From Kahoot!

Iterable
April 21, 2021

How and Why Care.com Modernized Their Tech Stack

Cross-Channel

How and Why Care.com Modernized Their Tech Stack

Iterable
April 20, 2021

Increasing Retail Customer LTV

Cross-Channel

How Cross-Channel Marketing Impacts LTV for Retail Customers

Iterable
April 15, 2021

APS app development recap

Cross-Channel

App Development Takeaways From APS London

Iterable
April 14, 2021

activate top takeaways

Customer Experience

Activate Live Takeaways for a Better Customer Experience

Iterable
April 08, 2021

Activate Live 2021

Company

Redefining the Customer Experience at Activate Live

Iterable
April 07, 2021

Hightouch Data Warehouse Post

Product

How Data Warehouses Help Build Better Customer Experiences

Kashish Gupta
April 06, 2021

Customer Experience

Earth Day Marketing: How to Speak Up for the Planet

Iterable
April 05, 2021

customer lifetime value

Customer Experience

The Secret to Customer Lifetime Value: RFM

Jimmy Joe
March 31, 2021

Cross-Channel

Ask an Iterator: Saylee Joshi on Mobile Marketing

Iterable
March 30, 2021

Marketing in a Post-Pandemic Reality: What Can We Learn?

Customer Experience

Marketing in a Post-Pandemic Future: What Can We Learn?

Heather Owsiacki
March 26, 2021

All Star Women in Marketing

Customer Experience

Women in Marketing: A Gallery of All-Stars

Iterable
March 23, 2021

8 Things Every Customer Relationship Needs

Customer Experience

8 Things Your Customer Relationship Needs to Thrive

Iterable
March 16, 2021

Customer Experience

Marketing by Generation: Personalizing for Each Age Group

Iterable
March 10, 2021

Sara Varni, CMO of Twilio

Company

Sara Varni, CMO of Twilio, to Speak at Activate Live

Iterable
March 03, 2021

Stock photo of Asian woman smiling while holding phone to celebrate Women's History Month and International Women's Day

Customer Experience

Women's History Month: Creating a Meaningful Email Campaign

Iterable
March 02, 2021

Engineering

Krobs: Automation at Iterable

Tenzin Wangdhen
February 26, 2021

Dreamers, Builders, Makers

Customer Experience

Dreamer, Builder, Maker: What Type of Marketer Are You?

Michael Huard
February 25, 2021

Customer Experience

The 6 Principles of Building a Memorable Customer Experience

Iterable
February 24, 2021

Leon Grant, Executive

Customer Experience

Ask an Iterator: Leon Grant on the Power of Experience

Iterable
February 24, 2021

Percentage icon to depict customer experience stats

Customer Experience

18 Customer Experience Stats You Need to Know

Iterable
February 18, 2021

Activate Keynote Speaker: Bozoma Saint John, CMO of Netflix

Company

Bozoma Saint John, CMO of Netflix, to Speak at Activate Live

Iterable
February 17, 2021

Customer Experience

Brand Trust Infographic: 2021 Marketing Trends

Iterable
February 16, 2021

Email illustration and icons of eye, ear, and text to depict email accessibility

Customer Experience

9 Tips to Improve Your Email Accessibility

Jessica Bolton
February 11, 2021

Customer Experience

How Did 2020 Affect Brand Trust for B2C Marketers?

Iterable
February 09, 2021

Company

Parenting During a Pandemic: WFH With Kids at Iterable

Iterable
February 08, 2021

Illustration of 8 email design trends in 2021

Customer Experience

Watch Out For These 8 Email Design Trends in 2021

Iterable
February 04, 2021

Black History Month header image

Customer Experience

Honoring Black History Month: 3 Email Strategies for Authenticity

Iterable
February 02, 2021

Garin Hobbs, Principal PMM, Market Insights at Iterable

Customer Experience

Ask an Iterator: Garin Hobbs on Personalization

Iterable
January 28, 2021

Illustration to depict Iterable AI

Product

Brand Affinity™ Explained: The Science Behind the AI

Dr. Wayne Coburn
January 27, 2021

Health and wellness infographic

Customer Experience

Health and Wellness Infographic: 2021 Industry Trends

Iterable
January 26, 2021

Personalization Maturity, Level 3: Metadata

Customer Experience

Personalization Maturity, Level 3: Metadata

Iterable
January 21, 2021

Personalization Maturity, Level 2: Data Feeds

Customer Experience

Personalization Maturity, Level 2: Data Feeds

Iterable
January 20, 2021

Personalization Maturity Level 1: User and Event Data

Customer Experience

Personalization Maturity, Level 1: User and Event Data

Iterable
January 19, 2021

Engineering

Using JSON Web Tokens for Increased Security

Marla Rabin
January 14, 2021

Health and wellness image - Stock photo of man meditating

Customer Experience

4 Ways to Enhance Your Health and Wellness Marketing

Iterable
January 14, 2021

Health and wellness illustration

Customer Experience

New Year, New Tactics: 2021 Health and Wellness Marketing Trends

Iterable
January 12, 2021

Company

Iterable on 2021 List of Best Places to Work in Colorado

Iterable
January 11, 2021

3 tips for transactional messages

Customer Experience

3 Tips to Make Your Transactional Messages Top-Notch

Michael Ramirez
January 06, 2021

2021 marketing trends infographic - stock photo of woman holding phone

Customer Experience

2021 Marketing Trends to Kick Off the New Year [Infographic]

Iterable
January 05, 2021

Best Marketing Campaigns of 2020

Customer Experience

It’s Inspiration Time: The Best Marketing Campaigns of 2020

Iterable
December 18, 2020

Customer Experience

Customers Prioritize Trust. So Should You.

Jeffrey Vocell
December 17, 2020

Illustration of data before design

Customer Experience

Dynamic Content: "Data Before Design" in Action

Andrea Campbell
December 16, 2020

2021 Marketing Trends

Customer Experience

2021 Marketing Trends: Dissecting the Unexpected

Iterable
December 15, 2020

Engineering

End-to-End Testing for Send Time Optimization

Rachael Creager
December 14, 2020

Product

Brand Affinity: Bring the Power of Sentiment to Your Campaigns

Anthony Chiulli
December 10, 2020

Customer Experience

The Must-Have Data and Tools You Need for Dynamic Content

Iterable
December 09, 2020

Illustration of smart speaker and voice technology

Cross-Channel

How to Integrate Voice Into Your Cross-Channel Marketing

Iterable
December 08, 2020

Customer Experience

First-Party and Zero-Party Data: The Path Forward

Garin Hobbs
December 07, 2020

Mixpanel Product Analytics for Marketing Decisions

Customer Experience

Advanced Product Analytics, Better Customer Experiences

Brooklin Nash
December 03, 2020

Boxing Day illustration of holiday gift

Customer Experience

5 Tips for a Better Boxing Day Email Strategy

Janet Roberts
December 01, 2020

Rebecca Chow, Iterable Senior Customer Success Manager, on Workflow Building

Customer Experience

Ask an Iterator: Rebecca Chow on Workflow Building

Iterable
November 20, 2020

Customer Experience

3 Ways to Turn the Abandonment Campaign on Its Head

Iterable
November 19, 2020

The Shifting Customer Experience

Customer Experience

The Key to Crafting a Memorable Customer Experience

Tasha Reasor
November 18, 2020

Spam-Proof Your Holiday Email Campaigns

Customer Experience

6 Last-Minute Tips to Spam-Proof Your Holiday Campaigns

Iterable
November 18, 2020

Illustration to depict the customer experience during the holidays

Customer Experience

A 3-Step Customer-Centric Approach to the Holidays and Beyond

Melissa Pringle
November 17, 2020

Holiday Deliverability AMA

Customer Experience

Iterable AMA Recap: Your Top 10 Holiday Deliverability Questions

Iterable
November 13, 2020

Iterable Workflow Building whitepaper

Customer Experience

Building a Workflow: 4 Easy Steps & Tips

Iterable
November 11, 2020

Illustration of crossing legacy marketing clouds off a holiday wish list

Customer Experience

4 Reasons to Leave Legacy Marketing Clouds Off Your Holiday Wish List

Alex Lansing
November 11, 2020

Customer Experience

A Closer Look at the Customer Experience: e.l.f. Cosmetics

Iterable
November 10, 2020

Engineering

5 Ideas for Flexible React Architectures

Justin Tulk
November 09, 2020

Iterable Is a G2 Marketing Automation Leader

Company

Iterable Named a Marketing Automation Leader in G2 Fall Report

Iterable
November 05, 2020

Zack Gholikely, Head of Agency Partnerships at Iterable

Customer Experience

Ask an Iterator: Zack Gholikely on Connecting With Customers

Iterable
October 29, 2020

Customer Experience

Hurry! These 3 Promotional Campaign Trends Are Hot!

Iterable
October 28, 2020

ASOS: Customer Experience Analysis

Customer Experience

A Closer Look at the Customer Experience: ASOS

Iterable
October 22, 2020

Customer Experience

5 Emails to Inspire a Memorable Veterans Day Campaign

Janet Roberts
October 21, 2020

5 Steps to Building an Effective Growth Marketing Strategy

Customer Experience

5 Steps to Building an Effective Growth Marketing Strategy

Iterable
October 20, 2020

Lifecycle Mapping: Personalization Playbook

Customer Experience

Lifecycle Mapping: 4 Steps to Creating a Customer Journey

Iterable
October 15, 2020

2020 Holiday Season Infographic

Customer Experience

Navigating the 2020 Holiday Season [Infographic]

Iterable
October 14, 2020

The Iterable Academy

Company

It's Official: Announcing the Iterable Academy

Iterable
October 13, 2020

Welcome Trends

Customer Experience

Hello, Hola, Bonjour: 3 Popular Welcome Campaign Trends

Iterable
October 08, 2020

Holiday Deliverability Ghosts of Past, Present and Future

Customer Experience

Deliverability Ghosts of the Past, Present and Future

Quincy Johnston
October 07, 2020

Illustration of jack o'lantern wearing a mask for Halloween email campaigns

Customer Experience

5 Tips to Make Your Halloween Email Campaigns Stand Out

Janet Roberts
October 06, 2020

3 Pitfalls of Segmentation

Customer Experience

3 Common Pitfalls of Segmentation and How to Avoid Them

Iterable
October 01, 2020

Celebration Scarcity: Joy to This Socially Distanced World

Customer Experience

Celebration Scarcity: Joy to the (Socially Distanced) World

Iterable
September 30, 2020

Illustration of e-commerce holiday shopping

Customer Experience

2020 E-Commerce Holiday Shopping Trends

Iterable
September 29, 2020

Customer Experience

How to Give Your Retail Marketing the Red Carpet Makeover

Iterable
September 24, 2020

Illustration to depict web push notifications

Cross-Channel

The Art of Web Push Notifications

Mike Rhodes
September 23, 2020

Illustration of gift to represent Holiday 2020 season

Customer Experience

Marketing for the Unexpected in Holiday 2020

Saumil Shah
September 22, 2020

Iterable's Personalization Playbook on User Segmentation

Customer Experience

How to Build Your Perfect Audience With User Segmentation

Iterable
September 17, 2020

Personalization Maturity Model

Customer Experience

Introducing the Personalization Maturity Model

Iterable
September 16, 2020

3 bowls to represent the Goldilocks tale

Customer Experience

What Goldilocks Has to Do With Holiday Marketing

Iterable
September 10, 2020

Illustration of product scarcity

Customer Experience

How to Address Product Scarcity This Holiday Season

Iterable
September 03, 2020

The 4 Pillars of Personalization

Customer Experience

4 Pillars of Marketing: Personalization Guide

Iterable
August 27, 2020

Illustration of 5 people to represent 5 steps to building an amazing company culture

Company

5 Steps to Building an Amazing Company Culture

Iterable
August 26, 2020

A Q&A with Rachel Romeo from Tiff's Treats

Customer Experience

Sweet Success: A Q&A on Personalization With Tiff’s Treats

Iterable
August 20, 2020

Customer Experience

Top 10 Email and Mobile Campaigns Every Brand Needs

Iterable
August 13, 2020

Iterable Marketing Masters

Customer Experience

Introducing Iterable’s Marketing Masters, Class of 2020

Sarah Lubecki
August 06, 2020

July 2020 Product Updates

Product

Iterable's Latest Product Updates: July 2020

Jeffrey Vocell
August 05, 2020

Unboxing Must-Have Marketing Campaigns: Loyalty and Rewards

Customer Experience

The 5 Principles of Building Customer Loyalty

Iterable
August 04, 2020

Illustration of entertainment recommendations

Company

More Entertainment Recommendations for the Long Haul

Iterable
July 30, 2020

Illustration to restarting email marketing operations

Customer Experience

Ready to Restart Your Email Marketing Operations?

Jason Sisley
July 28, 2020

Email and Mobile illustration

Cross-Channel

Why Email and Mobile Are Siloed (And How to Fix It)

Karan Tibdewal
July 23, 2020

Iterable's React Native SDK

Product

Why Your Engineers Love React Native (And You Should Too)

Kyle Turcotte
July 21, 2020

Customer Experience

Our DIY Recommendations for Home Improvement Marketers

Iterable
July 21, 2020

Customer Experience

Grocery Shopping Under COVID-19: Have Marketers Delivered?

Iterable
July 15, 2020

5Ws of individualization

Customer Experience

The 5 W's of Individualization

Iterable
July 09, 2020

Mobile Marketing Resources List

Cross-Channel

10 Must-Have Mobile Marketing Resources Just for You

Iterable
July 08, 2020

Best Mobile Marketing Stats

Cross-Channel

19 Eye-Opening Mobile Marketing Stats: Push, SMS and More

Iterable
July 07, 2020

Unboxing Crisis Campaigns

Customer Experience

5 Questions to Ask Before Communicating During a Crisis

Iterable
June 30, 2020

Activate Live Recap

Customer Experience

The 10 Most Impactful Moments at Activate Live

Iterable
June 25, 2020

Know Before You Go: Activate Live

Company

10 Ways to Make the Most of Activate Live

Iterable
June 18, 2020

The 2020 Growth Marketing Awards Winners

Company

Announcing the Winners of the 2020 Growth Marketing Awards

Iterable
June 16, 2020

3 ways to personalize content with Iterable

Product

3 Techniques for Mastering the Art of Content Personalization

Iterable
June 09, 2020

Workato + Iterable

Product

Workato and Iterable Partner to Automate Personalization at Scale

Bhaskar Roy
June 02, 2020

2020 Growth Marketing Awards at Activate Live

Company

Announcing the Finalists of the 2020 Growth Marketing Awards

Iterable
May 26, 2020

Holistic Live! Together at Home Recap

Company

Top Takeaways From Holistic Live - Together at Home

Iterable
May 21, 2020

5 Questions to Ask to Future-Proof Your MarTech Stack

Customer Experience

5 Questions to Ask ESPs to Future-Proof Your MarTech Stack

Chip Moloney
May 19, 2020

Fashion Retail Teardown

Cross-Channel

Dressed to Isolate: Fashion Retail Marketing Under COVID-19

Iterable
May 14, 2020

Sue Cho, Head of Lifecycle Marketing at Calm

Customer Experience

A Q&A on Analytics and Testing With Sue Cho From Calm

Iterable
May 12, 2020

Remote Work at Iterable

Company

Culture Without Borders: Remote Work at Iterable

Jen Collins
May 07, 2020

User Engagement Report: The Inside Look at Mobile Marketing

Cross-Channel

Mobile Marketing Strategy & Examples

Iterable
May 05, 2020

Ragnarok guest post: Email is Forever

Customer Experience

Email Is Forever: 5 Tips to Build Long-Term Brand Loyalty

Loretta Doria
April 30, 2020

Unboxing Must-Have Marketing Campaigns: Upsell and Cross-Sell

Customer Experience

4 Ways to Upsell and Cross-Sell In Your Marketing Campaigns

Iterable
April 28, 2020

Company

Iterable Named a 2020 Bay Area Best Places to Work

Sara Riedl
April 24, 2020

Illustration of Microsoft Inbox Tabs

Customer Experience

Microsoft Inbox Tabs for Outlook/Hotmail: Coming Soon?

Brian Curry
April 23, 2020

3 Iterable Data Types

Product

Iterable Data Types: Attributes, Events and Metadata

Iterable
April 22, 2020

10 questions to ask when evaluating ESPs

Customer Experience

10 Questions You Need to Ask When Evaluating ESPs

Iterable
April 16, 2020

Warning icon to depict coronavirus campaigns

Customer Experience

What to Consider Before Sending Another Coronavirus Email

Seth Charles
April 14, 2020

Customer Experience

The Best Examples of Brand Empathy Right Now

Iterable
April 09, 2020

User Engagement Teardown

Customer Experience

How Dating Apps Have Adapted Under COVID-19

Iterable
April 07, 2020

Iterable + AppsFlyer illustration

Product

Iterable + AppsFlyer: A Complete Attribution Solution

Kyle Turcotte
April 02, 2020

2020 Email Design

Customer Experience

5 Eye-Popping Email Design Trends for 2020

Iterable
March 31, 2020

Iterable Named a Strong Performer in Email Marketing

Product

Iterable Named a Marketing Automation Leader in G2 Report

Iterable
March 26, 2020

Iterable in Self-Isolation: What's Keeping Us Entertained

Company

Iterable in Self-Isolation: What’s Keeping Us Entertained

Iterable
March 24, 2020

Driving Growth With Good: Marketing With Empathy

Customer Experience

Driving Growth With Good: Marketing With Empathy

Iterable
March 19, 2020

Q1 2020 platform updates

Product

Pushing Our Platform: Q1 2020 Product Highlights

Kyle Turcotte
March 18, 2020

Customer Experience

Really Good Emails' UnSpam 2020 Breaks the Mold

Iterable
March 17, 2020

Unboxing Must-Have Marketing Campaigns: Reactivation & Re-Engagement

Customer Experience

3 Types of Reactivation Campaigns for Subscription Services

Iterable
March 12, 2020

29 Brands That Are Doing Growth Marketing Right

Customer Experience

29 Brands That Are Doing Growth Marketing Right

Iterable
March 11, 2020

growth trifecta people process technology

Customer Experience

The Trifecta of Growth: People, Process and Technology

Iterable
March 10, 2020

Announcing Keynote Speakers at Activate 20: Jonathan Mildenhall

Company

Announcing Our Keynote Speakers at Activate 20

Iterable
March 05, 2020

User Engagement Teardown: Wish vs. Kohl's

Cross-Channel

Wish vs. Kohl's: Whose Marketing Motivates Shoppers?

Iterable
March 04, 2020

Icons to depict purist vs. pragmatist

Customer Experience

Purist vs. Pragmatist: What Kind of Email Marketer Are You?

Kath Pay
February 27, 2020

Mobile Inbox

Product

Introducing Mobile Inbox: Your Next Digital Channel

Iterable
February 25, 2020

Customer Experience

Singled Out: Flat File Marketing Struggles

Iterable
February 20, 2020

Company

Design Deep-Dive: The Art & Science of Iterable’s New Logo

Sasha O'Malley
February 19, 2020

Company

Iterable Unveils New Logo That’s Just as Iterative as Its Name

Justin Zhu
February 19, 2020

10 interpretations of growth marketing

Customer Experience

10 Interpretations of Growth Marketing From the Iterable Community

Iterable
February 19, 2020

Customer Experience

Inside the Growth Mindset, Episode 2: Re-Architecting Growth

Iterable
January 30, 2020

Illustration to depict mobile growth with cross-channel messaging campaigns

Cross-Channel

Driving Mobile Growth With Cross-Channel Messaging Campaigns

Tim Duncan
January 30, 2020

A/B testing illustration to depict email experiments

Customer Experience

Test Smarter: Achieving Growth With Email Experiments That Actually Work

Jen Capstraw
January 29, 2020

Headstone to depict the death of personalization

Customer Experience

The Death of Personalization: Inevitable or Exaggerated?

Garin Hobbs
January 23, 2020

Iterable Joins the Platform of Independents

Company

Iterable Joins The Platform of Independents

Iterable
January 16, 2020

Customer Experience

Customer Milestone Campaigns: Why Birthday Emails Are Not Enough

Iterable
January 15, 2020

Built In's 2020 Best Places to Work in Colorado

Company

Iterable Recognized on 2020 List of Best Places to Work in Colorado

Iterable
January 13, 2020

Cross-Channel

Fast Food Restaurants: Who Serves the Best Marketing Combo Meal?

Iterable
January 08, 2020

Customer Experience

Revisiting the Unforgettable Emails of 2019

Iterable
December 18, 2019

Iterable Appoints CFO & CISO

Company

Our New CFO and CISO on Why They Joined Iterable

Iterable
December 18, 2019

Cross-Channel

Best Cross-Channel Marketing Campaigns of 2019

Iterable
December 12, 2019

Ways to Maintain a Clean Email List

Customer Experience

9 Ways to Maintain a Clean Mailing List

Mayank Batavia
December 11, 2019

An Update on Iterable's Journey From the Co-Founder & CEO

Company

An Update on Iterable’s Journey From the Co-Founder & CEO

Justin Zhu
December 10, 2019

How Shift Chose Their Ideal Growth Marketing Tech Stack

Customer Experience

How Shift Built the Ideal Growth Marketing Stack

Iterable
December 05, 2019

Iteration illustration

Customer Experience

What You Can Learn About Iteration From a Man in a Chicken Suit

Jen Capstraw
December 03, 2019

Iterable Customer Spotlight: Mikko Westberg From Strava

Customer Experience

Iterable Customer Spotlight: Mikko Westberg From Strava

Iterable
November 26, 2019

Growth mindset

Customer Experience

Inside the Growth Mindset: A New Lens for Examining Growth

Jeff Samuels
November 25, 2019

Casual Dining Restaurants

Cross-Channel

Casual Dining Restaurants: Whose Marketing Menu Is Most Appealing?

Iterable
November 21, 2019

Email Deliverability During the Holidays

Customer Experience

The Dos and Don'ts of Deliverability During the Holidays

Seth Charles
November 20, 2019

Unboxing Survey and Feedback Campaigns

Customer Experience

3 Essential Ingredients of Survey and Feedback Campaigns

Iterable
November 14, 2019

Iterable recaps SparkPost's OptIn

Company

SparkPost's OptIn '19 Delivers Diversity, Community—and Turkeys?

Jen Capstraw
November 11, 2019

TowerData integration illustration

Product

Ethical Personalization With Iterable and TowerData

Lizzie Hoffman
November 07, 2019

Double opt-in illustration

Customer Experience

4 Reasons Why You Don't (Necessarily) Need Double Opt-In

Iterable
November 01, 2019

U.S. vs. U.K. Email Marketing

Customer Experience

Brits vs. Yanks: Who's Winning With Email Marketing?

Kath Pay
October 24, 2019

Customer Experience

Iterable Customer Spotlight: Katie Gillespie From Redfin

Iterable
October 23, 2019

News in the Age of Personalized Marketing

Cross-Channel

News in the Age of Personalized Marketing

Iterable
October 17, 2019

5 Cool Personalization Ideas You Haven't Thought Of

Customer Experience

5 Cool Personalization Ideas You Haven't Thought Of

Julio Lopez
October 15, 2019

Unboxing Referral Campaigns

Customer Experience

4 Essential Ingredients for a Successful Referral Program

Iterable
October 10, 2019

Highlights from Activate London

Company

Activate London: Top Takeaways for Understanding Your 'Why'

Iterable
October 09, 2019

The Emotional Appeal of Growth Marketing

Customer Experience

Empathy in Action: The Emotional Appeal of Growth Marketing

Jen Capstraw
October 08, 2019

U.K. vs U.S. holiday email marketing illustration

Customer Experience

How U.K. and U.S. Brands Tackle Holiday Email Marketing

Kath Pay
October 03, 2019

The Iterable Cross-Channel Campaign Cookbook

Cross-Channel

Introducing The Iterable Cross-Channel Campaign Cookbook

Iterable
October 02, 2019

Iterable Recaps Segment Synapse 2019

Company

Segment Brings the Heat: Iterable’s Recap of Synapse 2019

Kyle Turcotte
October 01, 2019

Iterable Denver Office

Company

Iterable's Now in Denver!

Iterable
September 26, 2019

Joel Goyette Customer Spotlight

Customer Experience

Iterable Customer Spotlight: Joel Goyette From Scott's Cheap Flights

Iterable
September 25, 2019

Growth Marketing Tech Stack Featured Image

Customer Experience

How to Build a Best-in-Class Growth Marketing Stack

Iterable
September 24, 2019

Poplar Iterable Partnership Direct Mail

Cross-Channel

5 Effective Use Cases for Personalized Direct Mail

Jake Wieser
September 19, 2019

Catalog by Iterable

Product

Catalog: The Next Generation of Personalized Content Experiences

Iterable
September 12, 2019

Activate London

Company

Coming Soon: Activate 19 in London

Iterable
September 11, 2019

Engineering

Catalog: Using Elasticsearch to Build Content Personalization

Iterable
September 10, 2019

Growth Marketing and Morality illustration

Customer Experience

3 Things That Growth Marketing Is NOT

Jen Capstraw
September 05, 2019

Strava campaign metrics

Customer Experience

How Strava Learned the Metrics for Campaign Success

Iterable
September 04, 2019

Teardown of Broadcast News

Cross-Channel

U.S. Broadcast News: Whose Marketing Earns the Feature Story?

Iterable
August 29, 2019

Iterable Recaps eTail East 2019

Company

eTail East 2019: Our Top Takeaways for Retail Marketers

Iterable
August 27, 2019

Mobile Preference Center

Cross-Channel

The 5 Steps for a Great Mobile Preference Center

Tasmin Singh
August 22, 2019

Opendoor Joey Soriano Customer Spotlight

Customer Experience

Iterable Customer Spotlight: Joey Soriano From Opendoor

Iterable
August 21, 2019

Customer Experience

What Growth Marketing Means for Your B2C Brand in 2019

Sophia Le
August 14, 2019

Email Verification from Kickbox

Customer Experience

How High-Volume Senders Can Maximize Inbox Placement

Dan Stevens
August 08, 2019

Seth Charles Iterable Community Deliverability AMA

Customer Experience

Iterable Community Ask Me Anything: Deliverability Deep Dive

Iterable
August 06, 2019

Fender plays masterful customer journey

Customer Experience

How Fender Plays All the Right Notes of the Customer Journey

Iterable
August 05, 2019

Product UI Refresh

Product

Iterable’s UI Refresh: A Look Inside Our Process

Mahavir Parekh
July 31, 2019

Illustration depicting an onboarding campaign in Iterable

Product

How to Create a Cross-Channel Onboarding Campaign in Iterable

Scott Chalmers
July 29, 2019

Unboxing Onboarding Campaigns

Customer Experience

Onboarding Campaigns: Don't Assume You Have Them at Hello

Iterable
July 29, 2019

U.S. Newspaper Teardown

Cross-Channel

Top U.S. Newspapers: Who Sits Above the Fold?

Iterable
July 25, 2019

Opendoor's marketing automation framework using Iterable

Customer Experience

Opendoor's 7-Step Framework for Marketing Automation Success

Iterable
July 24, 2019

Illustration depicting an email design system

Customer Experience

Accelerate Productivity and Collaboration With an Email Design System

Jen Capstraw
July 23, 2019

Customer Spotlight Boxed

Customer Experience

Iterable Customer Spotlight: Allie Donovan From Boxed

Iterable
July 18, 2019

Don't panic reminder during an oh sh*t moment

Customer Experience

The Marketer’s Guide to Navigating the Oh Sh*t Moments

Jen Capstraw
July 17, 2019

Iterable User Experience Enhancements

Product

Adapting and Iterating on Our User Experience

Ariel Yoffie
July 15, 2019

Madison Reed + Iterable

Cross-Channel

Madison Reed Increases Subscription Rate by 45% With Iterable

Iterable
July 11, 2019

In-App Promotions Testing Illustration

Product

How to Easily Test In-App Promotions in Iterable

Bryan Marks
July 10, 2019

Char-iterable volunteer week June 2019

Company

Char-iterable Volunteer Week: Our Time to Give Back

Iterable
July 09, 2019

Customer Experience

4 Steps to Breaking Down Silos for Better Cross-Channel Marketing

Rachel Wedlund
July 01, 2019

ESP Comparison Guide

Customer Experience

ESP Evaluation: 3 Factors to Consider When Comparing Solutions

Iterable
June 27, 2019

User Engagement Teardown U.K. Retail

Cross-Channel

Top U.K. Retailers: Who’s Got the Proper Fit?

Iterable
June 26, 2019

Amber Radecki Customer Spotlight

Customer Experience

Iterable Customer Spotlight: Amber Radecki From FabFitFun

Iterable
June 24, 2019

Iterable Deliverability Services

Product

Ideal Inbox Placement: Arrive as Intended With Iterable's Deliverability Services

Iterable
June 21, 2019

Technical integration illustration

Customer Experience

The Growth Marketing Platform Migration Guide, Part 3: Owning Your Technical Integration

Keegan Hinson
June 20, 2019

Mobile Marketing with Push Notifications

Cross-Channel

Everything You Need to Know About Using Push Notifications

Tasmin Singh
June 18, 2019

Push and SMS icons

Cross-Channel

Push and SMS Should Be Short and Sweet

Iterable
June 17, 2019

Boxed & Activate

Cross-Channel

Boxed's 5 Easy(ish) Ways to Increase Mobile Engagement

Iterable
June 14, 2019

Clean data with Part 2 of the Growth Marketing Platform Migration Guide

Customer Experience

The Growth Marketing Platform Migration Guide, Part 2: Cleaning Up Your Data

Keegan Hinson
June 13, 2019

Illustration of preparing for marketing platform migration.

Customer Experience

The Growth Marketing Platform Migration Guide, Part 1: Organizing Your Team & Messaging

Keegan Hinson
June 06, 2019

Email list pruning illustration

Customer Experience

Email List Pruning: A Corny Horticultural Analogy

Jen Capstraw
June 05, 2019

3 pillars of CX email marketing

Customer Experience

The 3 Pillars of Customer Experience (CX) Email Marketing

Kath Pay
June 04, 2019

Modern ESPs and Their Benefits

Customer Experience

3 Benefits to Expect When Upgrading to a Modern ESP

Iterable
May 30, 2019

Customer Spotlight Sophie Kromhof

Customer Experience

Iterable Customer Spotlight: Sophie Kromhof from bloomon

Iterable
May 29, 2019

Unboxing Welcome Email Campaigns

Customer Experience

Unboxing the Welcome Email: 4 Essential Ingredients for Success

Karen Talavera
May 28, 2019

Cross-Channel

4 Mobile Marketing Channels to Integrate With Email

Tasmin Singh
May 25, 2019

Company

Forrester Names Iterable Among Cross-Channel Solutions in 2019 Report

Iterable
May 25, 2019

Customer Experience

An Expert's Approach to Building Profitable Email Lists

Tim Watson
May 09, 2019

Cross-Channel

6 Mobile-First Design Elements No Email Can Live Without

Travis Morgan
May 07, 2019

Growth tips from Activate 19

Customer Experience

7 Growth-Generating Marketing Tips from Activate

Iterable
May 02, 2019

Company

Activate 19: Top Takeaways for Democratizing Growth

Iterable
April 25, 2019

Company

Grow and Transform at Activate 19

Iterable
April 23, 2019

Iterable recognized as 2019 Bay Area Best Places to Work

Company

Iterable Recognized as 2019 Bay Area "Best Places to Work"

Sara Riedl
April 18, 2019

Customer Spotlight Dina Hanna

Customer Experience

Iterable Customer Spotlight: Dina Hanna From Trulia

Iterable
April 17, 2019

Really Good Emails UNSPAM conference, sponsored by Iterable

Company

Really Good Emails Hosts Really Good Conference, UNSPAM

Jen Capstraw
April 16, 2019

Iterable Activate 2019 Growth Marketing Awards

<img width="768" height="512" src="https://iterable.com/wp-content/uploads/2019/03/2019-Growth-Marketing-Award-Finalists-Blog-Header-e1553742524304-768x512.png" class="attachment-medium_large size-medium_large wp-post-image" alt="Iterable Activate 2019 Growth Marketing Awards" decoding="async" srcset="https://iterable.com/wp-content/uploads/2019/03/2019-Growth-Marketing-Award-Finalists-Blog-Header-e1553742524304.png 768w, https://iterable.com/wp-content/uploads/2019/03/2019-Growth-Marketing-Award-Finalists-Blog-Header-e1553742524304-300x200.png 300w, https://iterable.com/wp-content/uploads/2019/03/2019-Growth-Marketing-Award-Finalists-Blog-Header-e1553742524304-600x400.png 600w" sizes="(max-width: 768px) 100vw, 768px" />

Company

Announcing the Winners of the 2019 Growth Marketing Awards

Iterable
April 16, 2019

9 must-have lifecycle email marketing programs for retailers

Customer Experience

9 Lifecycle Email Marketing Examples

Kath Pay
April 11, 2019

Iterable + Stitch

Product

How to Pipe Iterable Data to a Data Warehouse Using Stitch

Lee Schlesinger
April 10, 2019

How to Use Mobile Geolocation Data to Drive Growth

Customer Experience

How to Use Mobile Geolocation Data to Drive Growth

Iterable
April 09, 2019

Product

Fishin' for Data With Webhooks

Kyle Turcotte
April 04, 2019

Jeff Samuels, COO at Iterable

Company

Jeff Samuels: So Glad to Be Here @ Iterable

Jeff Samuels
April 03, 2019

Apparel marketing campaigns: Nordstrom vs. Fashion Nova teardown

Cross-Channel

Apparel Marketing Showdown: Who's Haute, Who's Not

Iterable
April 02, 2019

Customer Experience

Control Your Email Destiny With the Iterable Spam Node!

Iterable
April 01, 2019

Iterable + Shopify Integration: Migrating From Mailchimp

Product

Shopify + Iterable Integration: Migrating From Mailchimp

Iterable
March 29, 2019

Iterable Activate 2019 Growth Marketing Awards

<img width="768" height="512" src="https://iterable.com/wp-content/uploads/2019/03/2019-Growth-Marketing-Award-Finalists-Blog-Header-e1553742524304-768x512.png" class="attachment-medium_large size-medium_large wp-post-image" alt="Iterable Activate 2019 Growth Marketing Awards" decoding="async" srcset="https://iterable.com/wp-content/uploads/2019/03/2019-Growth-Marketing-Award-Finalists-Blog-Header-e1553742524304.png 768w, https://iterable.com/wp-content/uploads/2019/03/2019-Growth-Marketing-Award-Finalists-Blog-Header-e1553742524304-300x200.png 300w, https://iterable.com/wp-content/uploads/2019/03/2019-Growth-Marketing-Award-Finalists-Blog-Header-e1553742524304-600x400.png 600w" sizes="(max-width: 768px) 100vw, 768px" />

Company

Announcing the Finalists of the 2019 Growth Marketing Awards

Iterable
March 28, 2019

Women's History Month at Iterable

Company

A Recap of Women’s History Month at Iterable

Sara Riedl
March 27, 2019

Iterable Customer Spotlight: Jessica Owen From Policygenius

Customer Experience

Iterable Customer Spotlight: Jessica Owen From Policygenius

Iterable
March 26, 2019

Iterable raises $50 million Series C

Company

Iterable Raises $50 Million Series C to Empower Modern Marketers

Justin Zhu
March 20, 2019

Activate 19 keynote speaker: Duncan Wardle from Disney

Company

Announcing Keynote Speakers at Activate 19

Iterable
March 19, 2019

Engineering

So Long Scrum. Hello Scrumban.

Iterable
March 12, 2019

Direct Mail and Mobile Marketing

Cross-Channel

Direct Mail and Mobile Marketing: A Perfect Match

Rachel Wedlund
March 12, 2019

Iterable recaps Shoptalk 2019

Company

Shoptalk 2019: Our Growth Marketing Top Takeaways

Iterable
March 07, 2019

Cross-Channel

Everything You Need to Know About Retail Marketing

Iterable
February 28, 2019

Iterable Customer Spotlight: Anya Vo From Asana

Customer Experience

Iterable Customer Spotlight: Anya Vo From Asana

Iterable
February 26, 2019

Iterable Recaps eTail West 2019

Company

eTail West 2019: Our Top Takeaways

Iterable
February 25, 2019

Join Iterable at Shoptalk 2019

Company

Retail Innovation in Vegas: Join Iterable at Shoptalk 2019

Iterable
February 20, 2019

Marketing Best Practices are Bullsh*t: A Love Poem

Customer Experience

Marketing Best Practices Are Bullsh*t: A Love Poem

Jen Capstraw
February 14, 2019

Email experiments illustration

Customer Experience

Successful Split Tests: 4 Steps to Effective Email Experiments

Kath Pay
February 13, 2019

Mobile push notification illustration

Cross-Channel

How to Use Mobile Push to Build User Habits & Brand Loyalty

Sophia Le
February 07, 2019

Activate 19 - The Growth Marketing Conference

Company

Announcing the First Round of Sessions at Activate 19

Iterable
February 06, 2019

Join Iterable at eTail West 2019

Company

Craft Beer & E-Commerce: Join the Iterable Team at eTail West 2019

Iterable
February 05, 2019

Marketing landscape trends illustration

Customer Experience

3 Trends Shaping 2019’s Marketing Landscape and How to Prepare for Them

Andrew Park
January 31, 2019

Engineering

Scaling Data Ingestion with Akka Streams and Kafka

Greg Methvin
January 29, 2019

UETeardown: Top home decor brands

Cross-Channel

Top Home Decor Brands: Who Promotes the Superior Interior?

Iterable
January 24, 2019

Iterable + Shopify Integration

Product

Shopify + Iterable: Advanced E-Commerce Personalization Made Easy

Arpita Neelmegh
January 23, 2019

Iterable Customer Spotlight: Chris Kaundart From Trello

Customer Experience

Iterable Customer Spotlight: Chris Kaundart From Trello

Iterable
January 22, 2019

Box case study header

Customer Experience

How Box Scales to Millions and Achieves Seamless Customer Engagement

Iterable
January 17, 2019

Post-click experience illustration

Cross-Channel

How to Optimize the Post-Click Experience With Cross-Channel Messaging

Fahad Muhammad
January 15, 2019

Crystal ball illustration to depict 2018 marketing predictions

Customer Experience

Revisiting Our 2018 Marketing Predictions: How Did We Do?

Jen Capstraw
January 09, 2019

Best of 2018: Cross-Channel Marketing Campaigns

Cross-Channel

Best of 2018: Cross-Channel Marketing Campaigns We Loved

Iterable
December 20, 2018

5 Product Enhancements illustration

Product

5 Product Enhancements to Kickstart Your 2019 Campaigns

Arpita Neelmegh
December 19, 2018

Cross-Channel

Infographic: The State of Travel Marketing Campaigns

Iterable
December 18, 2018

Amplitude + Iterable illustration

Product

Amplitude + Iterable: Customer Insights Made Actionable

Arpita Neelmegh
December 17, 2018

Black Friday Amazon vs. Walmart

Cross-Channel

Black Friday and Cyber Monday Showdown: Amazon vs. Walmart

Iterable
December 13, 2018

Illustration to depict direct mail marketing budget

Cross-Channel

5 Reasons to Add Direct Mail to Your Marketing Budget

Rachel Wedlund
December 12, 2018

Iterable Customer Spotlight: Marisa Amorasak From ShopRunner

Customer Experience

Iterable Customer Spotlight: Marisa Amorasak From ShopRunner

Iterable
December 11, 2018

Colorado flag to celebrate Iterable's Denver office

Company

Iterable Opens Denver Office to Support Continued Growth

Dan Brayton
December 06, 2018

Intelligent creative travel marketing illustration

Cross-Channel

Why Intelligent Creative Is the Key to 1-to-1 Travel Marketing

Katie White
December 04, 2018

Travel marketing engagement strategies

Cross-Channel

An Inside Look at Travel Marketing

Iterable
November 29, 2018

Welcome Campaign header

Cross-Channel

3 Tips to Building a Successful Cross-Channel Welcome Campaign

Iterable
November 28, 2018

Iterable Customer Spotlight: Trish Turri From Aaptiv

Customer Experience

Iterable Customer Spotlight: Trish Turri From Aaptiv

Iterable
November 27, 2018

Car rental companies: Enterprise, Hertz, and Avis logos

Cross-Channel

Top Car Rental Companies: Who Drives the Most Engagement?

Iterable
November 08, 2018

Iterable + Branch illustration depicting mobile deep linking

Product

Iterable + Branch: Mobile Deep Linking and Attribution

Arpita Neelmegh
November 06, 2018

Workflow Analytics header image

Product

Customer Journey Mapping Just Got Better With Workflow Analytics

Arpita Neelmegh
November 05, 2018

Illustration of email icon with flashlight shining on it to represent email urban legends

Customer Experience

3 Email Urban Legends, Busted!

Kath Pay
October 31, 2018

Register for Activate 19

Company

Registration for Activate 19 Is Now Open

Iterable
October 24, 2018

Iterable Customer Spotlight: Sean Kennedy

Customer Experience

Iterable Customer Spotlight: Sean Kennedy From Zapier

Iterable
October 23, 2018

Iterable 2018 Cross-Channel Engagement Benchmark Report

Cross-Channel

Introducing the Cross-Channel Engagement Benchmark Report

Iterable
October 18, 2018

Mobile push messaging illustration

Cross-Channel

How 4 Leading Brands Engage Customers With Mobile Push

Sophia Le
October 16, 2018

Stock photo of airplane with Delta, Southwest & Alaska Airlines logos

Cross-Channel

Top U.S. Airlines: Whose Marketing Flies First-Class?

Iterable
October 11, 2018

Product

Maximize Your Mobile Marketing With Push Action Buttons

Arpita Neelmegh
October 10, 2018

Engineering

Eliminating Boilerplate With Shapeless: Part 1

Charles Ruhland, Thomas Kim
October 09, 2018

Aceable UI on laptop

Cross-Channel

How Aceable Saves Time and Stays Compliant With Iterable

Amanda Hagley
October 04, 2018

Next-gen geotargeting powered by Iterable + Foursquare

Product

Iterable + Foursquare: Powering Location-Based Engagement

John Leonard
October 03, 2018

Halloween email illustration

Customer Experience

3 Scary-Good Email Strategies for a Happy Halloween

Carl Sednaoui
October 02, 2018

Engineering

Publishing an Open Source Scala Library

Greg Methvin
September 28, 2018

U.S. map with CA and NY highlighted to depict user group program

Customer Experience

4 Lessons Learned From Launching a User Group Program

Sarah Lubecki
September 20, 2018

Phone icons to depict mobile marketing

Cross-Channel

4 Crucial Steps to Optimize Your Mobile Marketing

Iterable
September 19, 2018

TripAdvisor, Travelocity & Kayak logos for teardown on online travel agents

Cross-Channel

Online Travel Agents: Whose Marketing Wins the Booking Battle?

Iterable
September 13, 2018

Screenshot of Iterable Insights

Product

Introducing Iterable Insights: Your View Into Campaign Success

Iterable
September 12, 2018

4 icons to represent ecommerce customer segments

Customer Experience

4 Overlooked (but Valuable) E-Commerce Segments to Target

Kath Pay
September 11, 2018

Postcard with bar graph to depict dynamic direct mail

Cross-Channel

Leveraging Dynamic Direct Mail to Boost Your Digital Strategy

Rachel Wedlund
September 06, 2018

Itearble's four company values

Company

What We Stand For: Iterable’s 4 Company Values

Iterable
August 28, 2018

Iterable Customer Spotlight: Anita Taylor

Customer Experience

Iterable Customer Spotlight: Anita Taylor From Stack Overflow

Iterable
August 23, 2018

SeatGeek Masters Customer Engagement

Customer Experience

Behind the Scenes: How SeatGeek Personalizes Customer Engagement

Iterable
August 22, 2018

Illustration of email marketer building Labor Day campaign

Customer Experience

3 Email Marketing Campaigns to Liven Up Labor Day

Carl Sednaoui
August 16, 2018

Icons to depict web push notifications

Cross-Channel

Ask Yourself These 5 Questions Before Getting Started With Web Push

Sophia Le
August 14, 2018

Iterable recaps eTail East 2018

Company

eTail East 2018: Our Top Takeaways

Iterable
August 09, 2018

Customer Experience

Marketing and AI: What It Takes to Become a Cutting-Edge Marketer

Iterable
August 08, 2018

Customer Experience

Unpacking the 7 Elements of Successful Promotional Campaigns

Iterable
August 07, 2018

Glo yoga header

Cross-Channel

How Glo Found Its Growth Marketing Zen With Iterable

Iterable
August 02, 2018

Laptop with error icon to depict unsuccessful A/B Testing

Customer Experience

4 Foundational Roadblocks to Successful A/B Testing

Tim Watson
August 01, 2018

Join Iterable at eTail East, Aug. 6-9, 2018, in Boston

Company

The Future of E-Commerce: Meet the Iterable Team at eTail East 2018

Iterable
July 30, 2018

Engineering

Implementing the Notification Center

Jonathan Eng
July 27, 2018

Line illustration of question mark and computer to depict reasons of not upgrading growth marketing platform

Customer Experience

3 Reasons Why You Haven't Upgraded Your Growth Marketing Platform

Kelsey Mullaney
July 25, 2018

Personalization illustration of woman at a desk working on her computer

Cross-Channel

Personalization: It's Both an Art and a Science

Kath Pay
July 24, 2018

Hourglass, credit card and other cons to depict MarTech challenges

Customer Experience

4 Signs There’s Something Wrong With Your MarTech

Zachary Gholikely
July 19, 2018

Cross-Channel

How Curology Makes Its Marketing as Personalized as Its Product

Iterable
July 18, 2018

Iterable desktop UI featuring Snippets 2.0

Product

Personalizing Your Templates Just Got Easier With Snippets 2.0

Iterable
July 17, 2018

Elephant vs donkey illustration to represent political email marketing

Customer Experience

Brands Taking a Stand: The Profit of Political Email Marketing

Jen Capstraw
July 11, 2018

Omni-Channel Marketing in Retail iconography

Cross-Channel

By the Numbers: Omni-Channel Marketing in Retail

Iterable
July 10, 2018

Box software screenshot

Customer Experience

3 Lessons From Box on Building an Engaging Customer Journey

Iterable
July 09, 2018

Avoiding Spam Folders

Customer Experience

How Can I Avoid the Spam Folder?

Christina Hoheisel
July 02, 2018

Autolist Dealership

Customer Experience

How Autolist Drives Personalization at Scale With Workflows

Iterable
June 28, 2018

Iterable Retail Report

Cross-Channel

The State of Omni-Channel Marketing in Retail

Iterable
June 27, 2018

ShopRunner e-commerce stock photo

Customer Experience

How ShopRunner Uses Real-Time Data to Power Emails

Marisa Amorasak
June 26, 2018

Rocksbox customer trying on jewelry

Cross-Channel

3 Tools Rocksbox Uses to Increase Customer Engagement

Iterable
June 21, 2018

Char-iterable volunteer illustration

Company

Giving Back: Our First Annual Char-iterable Volunteer Week

Iterable
June 19, 2018

Map imagery to depict localization

Cross-Channel

Localization for Your Omni-Channel Marketing Strategy

Melia Jones
June 14, 2018

Phone icon with in-app messaging

Cross-Channel

Turn Users Into Customers With  In-App Messaging

Sophia Le
June 13, 2018

Iterable + Care/of

Cross-Channel

Vita-Wins: How Care/of Personalizes Two-Way Conversation

Iterable
June 11, 2018

DMARC illustration

Customer Experience

DMARC 201: Achieving Next-Level Knowledge

Matthew Vernhout
June 06, 2018

Cross-Channel

The 6 Strategies You Need to Increase Engagement in Advocacy

Nicole Tanoue
June 05, 2018

Send-Time Experiments desktop dashboard

Product

Enhance Your Relevance With Send-Time Experiments

Iterable
May 31, 2018

5 cart abandonment mistake icons

Customer Experience

Avoid These 5 Mistakes of Cart Abandonment Campaigns

Tim Watson
May 30, 2018

Illustration of dynamic content

Customer Experience

Dynamic Content Deconstructed: 3 Building Blocks for Success

Iterable
May 29, 2018

Iterable + Swish Case Study

Cross-Channel

Swish Achieves 350% Increase in User Retention With Iterable

Iterable
May 24, 2018

Iterable + SeatGeek Case Study

Cross-Channel

The Golden Ticket: SeatGeek Boosts Revenue 3X With Iterable

Iterable
May 22, 2018

Checklist icon to represent GDPR cheat sheet

Customer Experience

The Growth Marketer's Last-Minute GDPR Cheat Sheet

Sarah Gounder
May 21, 2018

Iterable Recaps Email Innovations Summit

Company

Email Innovations Summit 2018: Our Top Takeaways

Iterable
May 18, 2018

Customer Experience

Selecting Enterprise-Ready MarTech to Go Omni-Channel

Iterable
May 16, 2018

GDPR Blog Header

Customer Experience

How to Navigate Customer Consent Under the GDPR 

Sarah Gounder
May 10, 2018

Iterable + 99designs Case Study

Customer Experience

How 99designs Creates Eye-Catching Emails With Iterable

Kelly Morr
May 08, 2018

Email and mailbox icons to depict direct mail automation

Cross-Channel

Direct Mail Automation vs. Email: Knowing When to Send Which

Rachel Wedlund
May 02, 2018

Phone with email icon to depict mobile user engagement

Cross-Channel

8 Actionable Email Strategies to Boost Mobile User Engagement

Karen Talavera
May 01, 2018

Cross-Channel

Personalize Everything. Yes, Everything.

Iterable
April 25, 2018

Icon for Women in Retail Leadership Summit

Company

Takeaways From the 2018 Women in Retail Leadership Summit

Iterable
April 24, 2018

Company

Iterable Makes the 2018 Best Places to Work List

Iterable
April 20, 2018

Customer Experience

Slay the Urban Legends of ESP Selection

Jordie van Rijn
April 11, 2018

Icon depicting omni-channel marketing

Cross-Channel

3 Steps to Put Marketing Back Into Omni-Channel Marketing

Kath Pay
April 05, 2018

Activate Recap

Company

Activate 2018: Top Takeaways for Marketing Change Agents

Iterable
April 04, 2018

Company

The Roadmap for Marketing Change Agents

Iterable
April 03, 2018

Icon to represent Best Customers

Customer Experience

5 Inspiring Marketing Examples to Engage Your Best Customers

Jordie van Rijn
March 29, 2018

Folder and human icons represent B2B vs. B2C

Customer Experience

7 Lessons the B2B World Can Learn From B2C Email Marketers

Karen Talavera
March 28, 2018

Customer Experience

The Email's Coming From Outside the House: DMARC Deconstructed

Chris Arrendale
March 27, 2018

Forrester TEI Iterable

Customer Experience

What Could Your Company Do With $41 Million?

Iterable
March 22, 2018

Iterable recaps Shoptalk 2018

Company

Shoptalk 2018: Our Top Takeaways

Iterable
March 22, 2018

Email spam reports

Product

Maximize Deliverability With New Spam Reports

Iterable
March 21, 2018

Customer Experience

You Had Them at Hello: How to Retain Your Best Customers

Jordie van Rijn
March 20, 2018

Celebrate Iterable's 5th Birthday at Activate

Company

Celebrate Iterable's 5th Birthday at Activate

Iterable
March 16, 2018

The Growth Marketing Awards Finalists

Company

Announcing the Finalists of the Growth Marketing Awards

Iterable
March 15, 2018

Swish uses Iterable to engage users across email, SMS and mobile push

Cross-Channel

How Swish Helps Users Master Their Money With Iterable

Jeff Whelpley
March 13, 2018

Iterable Inkit

Cross-Channel

Adding Triggered Direct Mail to Your Omni-Channel Strategy

Rachel Wedlund
March 08, 2018

3 icons to represent the 3 re-engagement mistakes most marketers make

Customer Experience

The 3 Re-Engagement Mistakes Most Marketers Make

Sophia Le
March 07, 2018

Engage with Iterable at Shoptalk

Company

Let’s Talk E-Commerce Engagement at Shoptalk 2018

Iterable
March 06, 2018

Iterable Recaps eTail West

Company

eTail West 2018: Our Top Three Takeaways

Iterable
March 02, 2018

EU flag with data protection icon in center

Customer Experience

How Does GDPR Affect Growth Marketing?

William Gregorian, Sarah Gounder
March 01, 2018

Email metrics icon

Customer Experience

Are You Distracted by the Wrong Email Metrics?

Tim Watson
February 28, 2018

Iterable at SXSW: March 12-14, 2018, in Austin, TX

Company

Join Iterable for BBQ and Best Practices at SXSW 2018

Iterable
February 27, 2018

Keynote Speakers for Activate

Company

Announcing Our Keynote Speakers and Top Sessions at Activate

Iterable
February 22, 2018

Four-leaf clover with email icon to depict St. Patrick's Day marketing

Customer Experience

How to Add St. Patrick's Day to Your Holiday Marketing Strategy

Carl Sednaoui
February 21, 2018

SMS text bubble icon to depict our February demo recap

Product

Ask the Iterable Experts: February Demo Recap

Iterable
February 20, 2018

Heart icon to depict our love for guest blog submissions

Company

Share the Love: Iterable Wants Your Guest Blog Submissions

Iterable
February 14, 2018

6 icons to represent the personalization mistakes to avoid

Customer Experience

Avoid These 6 Personalization Mistakes at All Costs

Kristen Dunleavy
February 13, 2018

Email icon depicting 4 steps to improve email deliverability

Customer Experience

How 4 Small Steps Make a Big Difference in Email Deliverability

Kate Nowrouzi
February 08, 2018

Iterable at eTail West 2018: February 26-28 in Palm Springs, CA

Company

Meet the Iterable Team at eTail West 2018

Iterable
February 06, 2018

Email icon featuring a letter with a broken heart to depict breaking up with your subscribers

Customer Experience

It's Not Me, It's You: Breaking Up With Your Subscribers

Hadiyah Daché
January 31, 2018

Video email depicted by play button and email icons

Cross-Channel

Video Email: A Marketer's Secret Weapon to Engaging Audiences

Bob Hitching
January 30, 2018

Shopping cart abandonment icon with a question mark above it

Customer Experience

Shopping Cart Abandonment Email Strategies (For the Rest of Us)

Karen Talavera
January 23, 2018

We answer your top Iterable questions from our January demo

Product

Channeling Iterable: Top Questions From Our January Demo

Iterable
January 19, 2018

Look to the Omni-Channel Experts

Cross-Channel

7 Best-in-Class Examples of Omni-Channel Marketing

Iterable
January 18, 2018

Registration for Activate, Iterable's omni-channel marketing conference, is now open

Company

Registration for Activate Is Now Open

Iterable
January 16, 2018

Company

Announcing Enhanced Integration With Crowdskout for SMS Marketing

Iterable
January 11, 2018

Cross-Channel

34 Essential Omni-Channel Marketing Stats You Need to Know

Iterable
January 10, 2018

Company

Why You Won’t Want to Miss Iterable’s Debut Conference—Activate

Iterable
January 09, 2018

Customer Experience

7 Growth Marketing Predictions for 2018

Iterable
January 04, 2018

Company

Putting Power Back Into the Hands of Marketers

Justin Zhu
December 20, 2017

Customer Experience

5 End-of-Year Tips to Become a Growth Marketing Hero

Iterable
December 08, 2017

Customer Experience

Stop Spamming and Start Connecting With a Growth Marketing Platform

Iterable
December 06, 2017

Customer Experience

The 4 Pieces of the Personalization Puzzle

Iterable
November 29, 2017

Customer Experience

4 Post-Thanksgiving Tips to Revamp Your Marketing Strategy for the New Year

Iterable
November 28, 2017

Customer Experience

The 4 Things Consumers Expect From Brands in the Now Economy

Iterable
November 21, 2017

Product

Highlight Reel: Top Questions From Our November ’17 Demo

Iterable
November 20, 2017

Cross-Channel

All You Need to Know About Omni-Channel Marketing

Iterable
November 16, 2017

Customer Experience

3 Types of Customer Segmentation Your Marketing Team Can’t Ignore

Iterable
November 15, 2017

Cross-Channel

Introducing the Omni-Channel Maturity Assessment

Iterable
November 09, 2017

Cross-Channel

Delivering on the Promises of Omni-Channel Marketing

Iterable
November 08, 2017

Cross-Channel

3 Tactics for Optimizing Direct Mail Campaigns

Iterable
November 07, 2017

Product

Our Latest FAQs: We Answer Your Burning Questions

Iterable
November 03, 2017

Cross-Channel

Moving Beyond Email: 4 Channels to Incorporate Into Your Marketing Strategy

Iterable
November 02, 2017

Company

Don’t Miss the Hottest Party at Dreamforce

Iterable
October 31, 2017

Customer Experience

The Four Stages to Growth Marketing Graduation

Iterable
October 26, 2017

Cross-Channel

3 Marketing Lessons Universities Can Take From E-Learning Platforms

Iterable
October 24, 2017

Customer Experience

Introducing: The Growth Marketer’s Guide to Education

Iterable
October 19, 2017

Cross-Channel

Understanding the 5 Pillars of Omni-Channel Relevance

Iterable
October 12, 2017

Company

Youth Marketing Strategy 2017: Our Takeaways on Marketing to Millennials, Gen Z and Generations to Come

Iterable
October 05, 2017

Company

Three Growth Marketing Challenges and Their Solutions (Argyle CMO Webinar Recap)

Iterable
September 28, 2017

Company

eTail Connect West 2017: Lessons on True Omni-Channel Marketing

Iterable
September 20, 2017

Cross-Channel

Meaningful Mobile: Lessons Learned from 100 Top Companies [Infographic]

Iterable
September 15, 2017

Product

True Omni-Channel Relevance…At Last

Justin Zhu
September 12, 2017

Cross-Channel

How Curology Achieved 5X Growth By Adding a Personal Touch to Prescription Skincare

Iterable
September 11, 2017

Customer Experience

Rekindling an Old Flame: Win Back Customers With Email [Infographic]

Iterable
September 07, 2017

Customer Experience

A Blast Above: Email Habits of the Top Subscription Retailers [Infographic]

Iterable
August 31, 2017

Customer Experience

How Rocksbox Has Transformed the Shopping Experience

Iterable
August 30, 2017

Customer Experience

Blue Apron vs. HelloFresh: Whose Marketing Satisfies Customers’ Appetites?

Iterable
August 29, 2017

Customer Experience

Welcome Series Adoption By Leading Subscription Retailers [Infographic]

Iterable
August 24, 2017

Company

eTail East 2017: Our Three Takeaways

Iterable
August 21, 2017

Customer Experience

Tips and Tricks to Improve Your Email Welcome Series

Carl Sednaoui
August 17, 2017

Customer Experience

Think Outside the (Subscription) Box

Iterable
August 16, 2017

<img width="768" height="512" src="https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-768x512.png" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-768x512.png 768w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-300x200.png 300w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-1024x683.png 1024w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-600x400.png 600w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-532x356.png 532w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-81x54.png 81w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-162x108.png 162w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement.png 1500w" sizes="(max-width: 768px) 100vw, 768px" />

Customer Experience

The Growth Marketing Mindset: Using Data to Drive Engagement

Iterable
August 09, 2017

Customer Experience

3 Must-Know Strategies to Win the Travel Marketing War

Iterable
August 07, 2017

Customer Experience

Expedia vs. Priceline: Whose Marketing Stands Out to Travelers?

Iterable
July 31, 2017

Customer Experience

3 Strategies to Improve Your Marketing Messaging for the Holidays

Iterable
July 20, 2017

Customer Experience

7 Ways to Boost Engagement in Your Holiday Emails [Infographic]

Iterable
July 13, 2017

Customer Experience

3 Engagement Strategies to Gamify the E-Commerce Experience

Iterable
July 11, 2017

Customer Experience

How to Identify Your Key Email Marketing Metrics

Iterable
July 05, 2017

Customer Experience

How CreativeLive Personalized Its Email Marketing to 10 Million Students

Iterable
June 28, 2017

Customer Experience

Notorious RPG: How Mobile Game Genre Influences Push Notification Strategy

Iterable
June 21, 2017

Customer Experience

Safeway vs. Instacart: Whose Marketing Delivers a Fresher Service?

Iterable
June 19, 2017

Customer Experience

When to Request Permission to Send Push Notifications

Iterable
June 15, 2017

Customer Experience

Introducing The User Engagement Top 100 Report: Mobile Gaming

Iterable
June 01, 2017

Customer Experience

Marriott vs. Airbnb: Whose Marketing Delivers a Luxury Experience?

Iterable
May 24, 2017

<img width="450" height="300" src="https://iterable.com/wp-content/uploads/2017/05/Email_Deliverability.png" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2017/05/Email_Deliverability.png 450w, https://iterable.com/wp-content/uploads/2017/05/Email_Deliverability-300x200.png 300w, https://iterable.com/wp-content/uploads/2017/05/Email_Deliverability-81x54.png 81w, https://iterable.com/wp-content/uploads/2017/05/Email_Deliverability-162x108.png 162w" sizes="(max-width: 450px) 100vw, 450px" />

Customer Experience

Email Deliverability? It’s Complicated.

Brent Sleeper
May 10, 2017

Customer Experience

What We Can Learn From E-Commerce Emails, Part 3: Blast Campaigns

Iterable
May 09, 2017

Customer Experience

Introducing The Growth Marketer’s Guide to Email Metrics

Iterable
May 04, 2017

Customer Experience

What We Can Learn From E-Commerce Emails, Part 2: Cart Abandonment Campaigns

Iterable
May 03, 2017

Customer Experience

What We Can Learn From E-Commerce Emails, Part 1: Welcome Campaigns

Iterable
April 25, 2017

Company

Earth Day 2017: Doing Our Part for Our Planet

Iterable
April 21, 2017

<img width="600" height="400" src="https://iterable.com/wp-content/uploads/2017/05/LiveDemo.png" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2017/05/LiveDemo.png 600w, https://iterable.com/wp-content/uploads/2017/05/LiveDemo-300x200.png 300w, https://iterable.com/wp-content/uploads/2017/05/LiveDemo-532x356.png 532w, https://iterable.com/wp-content/uploads/2017/05/LiveDemo-81x54.png 81w, https://iterable.com/wp-content/uploads/2017/05/LiveDemo-162x108.png 162w" sizes="(max-width: 600px) 100vw, 600px" />

Customer Experience

How to Pick an ESP (You Don’t Hate)

Iterable
April 18, 2017

Cross-Channel

AMC Theatres vs. Alamo Drafthouse: Whose Marketing Receives Five Stars?

Iterable
April 10, 2017

Customer Experience

Sophisticated Email Marketing for Better Healthcare

Iterable
March 29, 2017

<img width="768" height="384" src="https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq-768x384.png" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq-768x384.png 768w, https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq-300x150.png 300w, https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq-108x54.png 108w, https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq-216x108.png 216w, https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq.png 800w" sizes="(max-width: 768px) 100vw, 768px" />

Customer Experience

A Day in the Life of an Email Marketer

Iterable
March 27, 2017

<img width="768" height="512" src="https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-768x512.png" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-768x512.png 768w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-300x200.png 300w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-1024x683.png 1024w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-600x400.png 600w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-532x356.png 532w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-81x54.png 81w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement-162x108.png 162w, https://iterable.com/wp-content/uploads/2017/08/080917_The-Growth-Marketing-Mindset-Using-Data-to-Drive-Engagement.png 1500w" sizes="(max-width: 768px) 100vw, 768px" />

Customer Experience

Optimize Your Marketing Messaging With Smarter Metrics

Iterable
March 23, 2017

Customer Experience

Uber vs. Lyft: Whose Marketing Wins the Race?

Iterable
March 21, 2017

Company

Iterable Celebrates its 4th Birthday!

Justin Zhu
March 15, 2017

Company

eTail West 2017: Our Four Takeaways

Iterable
March 08, 2017

Customer Experience

Email Marketing in E-Commerce, Part 3: Blast Campaigns [Infographic]

Iterable
February 21, 2017

Cross-Channel

Who Lands the Job? Indeed vs. AngelList

Iterable
February 15, 2017

Customer Experience

Email Marketing in E-Commerce, Part 2: Cart Abandonment Campaigns [Infographic]

Iterable
February 14, 2017

Customer Experience

Email Marketing in E-Commerce, Part 1: Welcome Campaigns [Infographic]

Iterable
February 08, 2017

Customer Experience

Introducing Iterable’s User Engagement Top 100 Report

Iterable
February 02, 2017

Company

Marketing Technology: Build or Buy? Thoughts From GrowthStack 2016

Iterable
January 25, 2017

Customer Experience

The 5 Stages of User Engagement in Mobile Gaming

Iterable
January 19, 2017

Customer Experience

Pokémon Go vs. Super Mario Run: Which Engages Users Better?

Iterable
December 30, 2016

Company

Former Twitter CEO Drops by Our First Fireside Chat

Iterable
December 21, 2016

Company

Series B and Beyond

Justin Zhu
December 13, 2016

Customer Experience

How to Use GIFs Effectively in Email

Iterable
August 25, 2016

<img width="768" height="512" src="https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-768x512.png" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-768x512.png 768w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-300x200.png 300w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-1024x683.png 1024w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-600x400.png 600w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-532x356.png 532w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-81x54.png 81w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-162x108.png 162w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump.png 1500w" sizes="(max-width: 768px) 100vw, 768px" />

Customer Experience

Things Are Heating Up: Hillary vs. Trump

Iterable
August 04, 2016

Customer Experience

Dollar Shave Club’s Billion-Dollar User Engagement

Iterable
July 21, 2016

Customer Experience

Small Emails Lead to Better Engagement

Iterable
July 18, 2016

Customer Experience

Pokémon Go Can Be More Than Just a Fad

Iterable
July 14, 2016

<img width="450" height="300" src="https://iterable.com/wp-content/uploads/2017/05/Email_Deliverability.png" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2017/05/Email_Deliverability.png 450w, https://iterable.com/wp-content/uploads/2017/05/Email_Deliverability-300x200.png 300w, https://iterable.com/wp-content/uploads/2017/05/Email_Deliverability-81x54.png 81w, https://iterable.com/wp-content/uploads/2017/05/Email_Deliverability-162x108.png 162w" sizes="(max-width: 450px) 100vw, 450px" />

Customer Experience

Everything You Need to Know About Email "From Lines"

Iterable
July 13, 2016

Customer Experience

What Makes a Good Email Subject Line?

Iterable
July 06, 2016

Customer Experience

How to Optimize Message Send Times

Iterable
June 29, 2016

<img width="768" height="384" src="https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq-768x384.png" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq-768x384.png 768w, https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq-300x150.png 300w, https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq-108x54.png 108w, https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq-216x108.png 216w, https://iterable.com/wp-content/uploads/2017/12/aee5b-1lq2utbplsvhuzpsmoarbuq.png 800w" sizes="(max-width: 768px) 100vw, 768px" />

Customer Experience

9 Reasons Email Is Still Your Most Important Marketing Channel

Iterable
June 27, 2016

Customer Experience

User Engagement Teardown: Which Coffee Is the Cream of the Crop?

Iterable
June 02, 2016

<img width="600" height="400" src="https://iterable.com/wp-content/uploads/2017/05/LiveDemo.png" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2017/05/LiveDemo.png 600w, https://iterable.com/wp-content/uploads/2017/05/LiveDemo-300x200.png 300w, https://iterable.com/wp-content/uploads/2017/05/LiveDemo-532x356.png 532w, https://iterable.com/wp-content/uploads/2017/05/LiveDemo-81x54.png 81w, https://iterable.com/wp-content/uploads/2017/05/LiveDemo-162x108.png 162w" sizes="(max-width: 600px) 100vw, 600px" />

Customer Experience

Growth Marketing: The Best Intro You’ll Find This Year

Iterable
April 27, 2016

Customer Experience

Email Deliverability: 5 Dos and Don’ts

Iterable
March 18, 2016

Customer Experience

User Engagement Teardown: Poshmark Sends Excellent User Engagement Campaign to New Users

Iterable
March 10, 2016

Customer Experience

User Engagement Teardown: Wanelo Coordinates Growth Marketing Campaigns Across Channels

Iterable
March 09, 2016

Company

The Next Iteration

Justin Zhu
January 21, 2016

<img width="768" height="512" src="https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-768x512.png" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-768x512.png 768w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-300x200.png 300w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-1024x683.png 1024w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-600x400.png 600w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-532x356.png 532w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-81x54.png 81w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump-162x108.png 162w, https://iterable.com/wp-content/uploads/2016/08/080416_Things-Are-Heating-Up-Hillary-vs.-Trump.png 1500w" sizes="(max-width: 768px) 100vw, 768px" />

Customer Experience

User Engagement Teardown: Hillary vs. Trump

Iterable
October 05, 2015

Customer Experience

User Engagement Teardown: Pinterest

Iterable
September 21, 2015

Customer Experience

Growth: User Acquisition vs. User Engagement

Iterable
September 15, 2015

Customer Experience

User Engagement Teardown: Vox

Iterable
September 09, 2015

Customer Experience

The Growth Marketer’s Guide — A New Series

Iterable
September 01, 2015

<img width="768" height="356" src="https://iterable.com/wp-content/uploads/2015/08/MT-768x356.jpg" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2015/08/MT-768x356.jpg 768w, https://iterable.com/wp-content/uploads/2015/08/MT-300x139.jpg 300w, https://iterable.com/wp-content/uploads/2015/08/MT-1024x474.jpg 1024w, https://iterable.com/wp-content/uploads/2015/08/MT-117x54.jpg 117w, https://iterable.com/wp-content/uploads/2015/08/MT-233x108.jpg 233w, https://iterable.com/wp-content/uploads/2015/08/MT.jpg 1080w" sizes="(max-width: 768px) 100vw, 768px" />

Customer Experience

The Marketing Stack Part III: Optimization, Data, Automation and Collaboration

Iterable
August 31, 2015

Customer Experience

Introducing the “User Engagement Teardown:” Jet.com

Iterable
August 26, 2015

<img width="768" height="356" src="https://iterable.com/wp-content/uploads/2015/08/MT-768x356.jpg" class="attachment-medium_large size-medium_large wp-post-image" alt="" decoding="async" srcset="https://iterable.com/wp-content/uploads/2015/08/MT-768x356.jpg 768w, https://iterable.com/wp-content/uploads/2015/08/MT-300x139.jpg 300w, https://iterable.com/wp-content/uploads/2015/08/MT-1024x474.jpg 1024w, https://iterable.com/wp-content/uploads/2015/08/MT-117x54.jpg 117w, https://iterable.com/wp-content/uploads/2015/08/MT-233x108.jpg 233w, https://iterable.com/wp-content/uploads/2015/08/MT.jpg 1080w" sizes="(max-width: 768px) 100vw, 768px" />

Customer Experience

The Marketing Stack Part II: User Acquisition and Engagement

Iterable
August 24, 2015

Customer Experience

The Marketing Stack for Growth Marketers

Iterable
August 17, 2015

Customer Experience

Case Studies: Rocksbox and IMGE

Iterable
August 12, 2015

Company

Iterable Announces $1.2 Million in Seed Funding

Justin Zhu
January 20, 2015

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