Leverage data in a new way to provide customized content at an individual level. Consistently build 1:1 content experiences that cultivate engagement and win customer trust across an entire audience base.
Cross-channel messages sent per year.
Data points handled for our largest customer.
Users processed through our workflows per hour.
Customer experiences optimized using AI.
Leverage real-time user, demographic, behavioral and custom event data—both first and third-party—instantly to trigger individualized messaging and campaigns. Iterable’s flexible data model allows data ingestion from virtually any source, so you never have to worry about having irrelevant content. Our platform supports forwarding data via APIs and webhooks to any third-party integrations.
Send highly targeted and personalized messages to every one of your customers. Data-driven segmentation, workflow progression and dynamic content delivery ensure every message is unique to every individual’s current experience. Your customers’ data automatically populates message templates with specific content of interest, related items of interest through data feeds and personalized recommendations with Catalog.
Understand every customer’s unique characteristics and preferences by storing hundreds of demographic and custom event data fields for each user profile. Dynamically segment your subscribers for highly targeted email, direct mail and mobile campaigns, then create lookalike audiences and retarget users on social media.
Iterable Insights gives you a holistic view of growth marketing performance, giving you the ability to iterate quicker than ever. We’ve put all the analytics you need into one place so you can maximize your success. Custom reports and dashboards enable you to track and measure critical campaign metrics—such as unique open rate, total app uninstalls and revenue.
Catalog delivers relevant, real-time content derived from your customers’ unique interests, behaviors and actions. Leverage key customer data points—engagement, geolocation, purchases, and more—to curate content, deals and recommendations attuned to each of your customers’ unique preferences.
Designed with marketers in mind, Catalog’s visual building experience enables marketers to intuitively create Collections of dynamic content experiences from multiple data sources. Similar to our segmentation tool, Catalog’s native UI and no-code interface empowers marketers to sophisticatedly manipulate data in an approachable and intuitive manner.
Use Catalog collection builder to build dynamic groupings of the products and services that bring your audience joy. Once created, simply insert the snippet into any of your campaign templates for a powerful messaging experience. Since individual profile insights determine what Catalog content each customer receives, a single Collection can deliver millions of individualized message experiences—simply build, apply and send.
Catalog’s greatest strength lies in its flexibility. Marketers control how and where Collection content is used across your digital channels. Whether it’s individual-specific centerpiece content in the heart of your message or recommended items nested subtly before your footers, you control all of the different elements comprising your cross-channel messaging experience.
