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Escape the batch-and-blast cult. Discover moments-based marketing.

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Break Free

Pitfalls of the Now Economy

CMO Insights Survey

CMOs globally reveal the top business drivers and challenges for modern marketers

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CMO Insights Survey

CMOs globally reveal the top business drivers and challenges for modern marketers

Download

Pitfalls of the Now Economy

Table of Contents

About the Survey Marketing Channels Investments Current State: Taking Action Top three marketing challenges for CMOs Opportunities for Optimization What’s Next for CMOs

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About the Survey

Iterable commissioned the CMO survey through CensusWide
Data captured in April 2022
500 CMOs from U.S. and UK were surveyed
25% of respondents were CMOs from enterprise-size companies (10,000 employees and above)

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