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December 2022 Gartner® Peer Insights™ “Voice of the Customer”: Multichannel Marketing Hubs

Customers are Choosing Iterable, Here’s Why

Iterable Named a Customers’ Choice in the December 2022 Gartner® Peer Insights™ “Voice of the Customer”: Multichannel Marketing Hubs

We’re honored to be recognized as a Customers’ Choice in the December 2022 Gartner Peer Insights “Voice of the Customer”: Multichannel Marketing Hubs. We wouldn’t have received this recognition without our customers, so, first and foremost, to our customers: thank you. We aim to lead by example and create world-class customer experiences that bring joy not only to our customers’ customers, but our direct customers—the brands that use Iterable—as well. We’re honored to have been given the distinction of Customers’ Choice. We’re proud of everything our team has accomplished and the relationships we’ve built with our customers.

And, as if the distinction of Customers’ Choice and these outstanding customer reviews (we’re not crying, you’re crying) wasn’t enough already, G2, a peer-to-peer review site, has named Iterable a Marketing Automation Leader in their Winter 2023 Momentum Grid® Report.

But don’t just take our word for it—let’s hear from the customers themselves!

Customers Choose Iterable as a Superior Product

“Iterable Changed the Game for Us.”

“I fell in love with Iterable as soon as I found it. We were struggling with having our communications spread out across all different tools and Iterable has allowed us to bring everything into one place.”

– Director of Growth, Travel and Hospitality (Gartner)

“The Single Best Multichannel Platform in 2022”

“Iterable is the best in class when it comes to ESP’s, from the technological side, the ease of integration and quality of API, the power to insert data to personalize customer experience to the incredible support from the success team.”

– Head of CRM, Banking (Gartner)

“My Experience with Iterable Has Been Amazing”

“The UI is easy to get down and their documentation is exceptional. It’s been easy to learn new features and build my skill set over the years with their journeys, ability to personalize templates with logic, and more.”

– Senior CRM Manager, Retail & Ecommerce (Gartner)

“Great Platform for Marketing Automation”

“Live chat support is usually fantastic – you get an answer within 30 minutes. Workflows work consistently well, and are clear to sort out and start new workflows. Scheduling and building lists are speedy and painless. Iterable seems to deal with large amounts of data with ease.”

– Phil S., Email Marketing Specialist, Media & Entertainment (G2)

Customers Choose Iterable Because it’s Easy to Use & Flexible

“Great Modern, Flexible ESP”

“Had a great experience switching over to Iterable. Very intuitive, flexible, easy for our business users to create workflows and customer segments without Dev, and our Creative team loved the drag and drop UI. Made our email operations much more streamlined.”

– VP Ecommerce, Consumer Goods (Gartner)

“Iterable allows for personalization and complexity without sacrificing user-friendliness”

“I love Iterable for its powerful segmentation and automation capabilities. We can leverage all kinds of user data, from basic info to complex behavioral insights, to create highly personalized, timely campaigns. Its customer support is the best I’ve ever received for a marketing product.”

– Verified User, Real Estate (G2)

“Fast pivoting platform that is easy to use!”

“Iterable is constantly adapting to new trends, which is huge. The UI is relatively easy to use, and the product team is always receptive to suggestions from our team.”

– Delano W., Marketing Manager, Apps & Services (G2)

“Modular platform that scales to meet your CRM needs”

“The best feature of Iterable is by far the modular nature of the core structure of customer data. There really is no limit when it comes to the data you can store about your customer, and what this unlocks is a host of industry-leading tools that allow you to build multi-channel campaigns and automations to target these customers. This, coupled with a simple to use journeys tool and powerful campaigns builder is a great combination to help you better understand, segment and effectively target your customers on a truly personal level.”

– Ethan B., CRM Manager, Consumer Apps & Services (G2)

Customers Choose Iterable Because of Stellar Support

“I have loved working with Iterable! Their customer service is fast, attentive, and amazing!”

“Iterable has amazing training videos, modules, and live training courses you can take to stay updated on features and updates. So thankful for their resources!”

– Marissa N., Email Analyst (G2)

“A great partner to help deliver amazing communications”

“The team at Iterable are an extension of our own teams, they seek to understand your problems and opportunities and have the people available to help you quickly and effectively deliver value. The tool itself is simple but powerful and the onboarding process has been seamless.”

– Verified User, Hospitality (G2)

“Great platform for email and push notifications and the onboarding support is great!”

“Easy to use platform. Creating Journeys (Workflows) is easy for both push notifications and email. The onboarding support is excellent and help us ensure we reached all the technical implementation and began to execute.”

– Peter V., Head of Marketing, Fintech & Insurance (G2)

For us, customer centricity means building a platform that makes the lives of our customers’ easier. Both the Iterable platform and the Iterable team were established with the understanding that our customers’ success is of the utmost importance.

Continuing to Be Unabashedly Bold

None of these recognitions would be possible without our customers, so again, we want to say a huge thank you. We’re so grateful we’re able to deliver a best-in-class experience, and the kind words of our customers give us the motivation to continue innovating and connecting people with products and services that bring them joy.

We’re constantly iterating and looking for new ways to make our customers’ jobs not only easier, but more effective and efficient at the same time. (Want to learn more? Check out our latest product release.)

We love hearing from our customers and opening up all communication channels. If you want to join the conversation, register for Activate Summit North America, happening April 17-19 in San Francisco. We’ll see you there!

GARTNER  is a registered trademark and service mark, and PEER INSIGHTS is a  registered trademark , of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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